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@article{ART002074041},
author={You, Yeonjae and Kim SeoYong},
title={The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy},
journal={Crisisonomy},
issn={2466-1198},
year={2015},
volume={11},
number={12},
pages={125-146}

TY - JOUR
AU - You, Yeonjae
AU - Kim SeoYong
TI - The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy
JO - Crisisonomy
PY - 2015
VL - 11
IS - 12
PB - Crisis and Emergency Management: Theory and Praxis
SP - 125
EP - 146
SN - 2466-1198
AB - This study aims to investigate the effects of different types of sources (a government versus an expert organization) and a (positive/negative) message in terms of perceived benefits, perceived risks, affective images, and acceptance toward nuclear power energy. The university students (n=136) participated in the experiment. The results show that there are statistically significant interactions between the source and information, which affect the perceived benefits, perceived risks, affective images, and acceptance. Also, the nuclear power information given by a government is more likely to be accepted than one provided by an expert organization. Moreover, positive information is more likely to be accepted than negative information. Without controlling the level of credibility and trust of newspaper articles, two predictors remain significant. Those findings suggest that positive messages from the government are more effective in increasing the level of acceptance of nuclear energy information.
KW - acceptance of nuclear power;message source;message direction;attitude change;nuclear power energy
DO -
UR -
ER -

You, Yeonjae and Kim SeoYong. (2015). The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy. Crisisonomy, 11(12), 125-146.

You, Yeonjae and Kim SeoYong. 2015, "The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy", Crisisonomy, vol.11, no.12 pp.125-146.

You, Yeonjae, Kim SeoYong "The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy" Crisisonomy 11.12 pp.125-146 (2015) : 125.

You, Yeonjae, Kim SeoYong. The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy. 2015; 11(12), 125-146.

You, Yeonjae and Kim SeoYong. "The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy" Crisisonomy 11, no.12 (2015) : 125-146.

You, Yeonjae; Kim SeoYong. The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy. Crisisonomy, 11(12), 125-146.

You, Yeonjae; Kim SeoYong. The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy. Crisisonomy. 2015; 11(12) 125-146.

You, Yeonjae, Kim SeoYong. The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy. 2015; 11(12), 125-146.

You, Yeonjae and Kim SeoYong. "The Study of the Effects of Different Message Sources and Direction on Receiver’s Attitude Change about Nuclear Power Energy" Crisisonomy 11, no.12 (2015) : 125-146.