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Sexuality, or the Embodiment of Social Relationships : Focussing the analysis of Psy’s Music Video “Gangnam Style”

KIM KI SUNG 1 Yu-Jun Choi 1

1전남대학교

Accredited

ABSTRACT

Why does sexuality matter? This question is being raised in the face of the situation that socialization of sexuality has increasing effects on the various areas of life in Korean society, having been highly industrialized in 21st century. Is it a sign of human liberation in terms of the emotional reorganization of social lives through sexual liberation? Or, is it just a process of justifying the release of sexual desires conforming to neo-liberalistic order? For whom, in other words, or for what is the liberation? What promise does it hold? Why does it matter, if it really does?This essay starts from a standpoint that sexuality is not only an essential mechanism by which individual identities are constructed on the level of sensibility, but a medium through which social and cultural relationships and even class locations are revealed. In order to answer those questions above, we will examine some precedent theories on sexuality first, and then analyze the sexuality represented in Psy’s music video “Gangnam Style” released in July 2012.

Citation status

* References for papers published after 2022 are currently being built.

This paper was written with support from the National Research Foundation of Korea.