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The Trend of Cultural Consumption of Chinese Residents : Focusing on the in-depth interviews with the residents of Beijing

  • The Journal of Northeast Asia Research
  • Abbr : NEA
  • 2016, 31(2), pp.57-79
  • DOI : 10.18013/jnar.2016.31.2.003
  • Publisher : The Institute for Northeast Asia Research
  • Research Area : Social Science > Political Science > International Politics > International Relations / Cooperation

Jung-Hee, Lee 1 KIM SUNGJA 1

1부경대학교

Accredited

ABSTRACT

In the research, I surveyed the residents of Beijing in depth so that I can find out the status of Chinese' Cultural consumption and what features it has because it is not so simple to figure it out with the usual statistical data. The findings are as follows. First of all, the system of spending has changed. As of the 2008 Beijing Olympics, the structure has started changing. Especially, the higher their income level is, the higher the expenditure of Cultural and Recreational Articles is. Secondly, the consumption of travels has dramatically grown. It is not limited to domestic trips. In recent years, their spending on overseas trips has rapidly increased. It seems that the Chinese considered the consumption of the travels necessary. Thirdly, there is a big gap between the groups who spend on education. They are classified into such two groups as the first group who has children who study in school and the second group whose children have finished their study, who does not have a child, or who is single. In the former, the members of the group spend their income on educating their children, which is, especially, private education. In the latter, they expended their income on self-improvement, which is ranging from 0 percent to 50 percent in their consumption. Finally, Chinese' needs to spend on culture has been increasing. In particular, they showed their appetites for spending on trips. Most of them said they would expend their earnings on travels if they made bigger money later, which means they have strong needs for expending on trips.

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