KJCKorea
Journal Central

@article{ART001082925},
author={Donggu Kang and 박준선},
title={The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -},
journal={Journal of The Korea Society of Computer and Information},
issn={1598-849X},
year={2007},
volume={12},
number={4},
pages={137-148}

TY - JOUR
AU - Donggu Kang
AU - 박준선
TI - The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -
JO - Journal of The Korea Society of Computer and Information
PY - 2007
VL - 12
IS - 4
PB - The Korean Society Of Computer And Information
SP - 137
EP - 148
SN - 1598-849X
AB - Due to the advance of technology, the technology of various media is rapidly converged into digital technology. However, the conversion into digital radio is not achieved in korea yet. This paper is to suggest the best method of digital conversion of radio in korea by examining some conversion examples in foreign countries. In addition, the survey results on radio audience attitude is analysed by 2,000 audience samples in Korea based on the literature analysis. Radio is the unique media which have the strengths such as mobility, individuality, presence, broad coverage and instant. Most of all, radio cannot help keeping continuously the public broadcasting service in the future. So, the conversion into digital radio is crucial to sustain the competitiveness in digital media environment. This paper suggested that the digital conversion of radio broadcasting needs DRM transmission and should pursuit the policy which is distinguished between a AM and a standard FM, and between domestic broadcast and an international broadcast. Additionally, this paper proposed that we need to develop the multiple device for receiving of signal and the setting of standard technology.
KW - Digital radio;DRM;IBOC;DMB;digital conversion.
DO -
UR -
ER -

Donggu Kang and 박준선. (2007). The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -. Journal of The Korea Society of Computer and Information, 12(4), 137-148.

Donggu Kang and 박준선. 2007, "The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -", Journal of The Korea Society of Computer and Information, vol.12, no.4 pp.137-148.

Donggu Kang, 박준선 "The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -" Journal of The Korea Society of Computer and Information 12.4 pp.137-148 (2007) : 137.

Donggu Kang, 박준선. The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -. 2007; 12(4), 137-148.

Donggu Kang and 박준선. "The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -" Journal of The Korea Society of Computer and Information 12, no.4 (2007) : 137-148.

Donggu Kang; 박준선. The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -. Journal of The Korea Society of Computer and Information, 12(4), 137-148.

Donggu Kang; 박준선. The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -. Journal of The Korea Society of Computer and Information. 2007; 12(4) 137-148.

Donggu Kang, 박준선. The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -. 2007; 12(4), 137-148.

Donggu Kang and 박준선. "The study on efficient conversion Radio media into digital- Focusing on the analysis results of radio audience's attitude -" Journal of The Korea Society of Computer and Information 12, no.4 (2007) : 137-148.