A study for rejection and acceptance for Information technology innovative products:Based on Smart phone usage intention of General mobile phone users (혁신 제품에 대한 거부와 수용에 관한 연구: 일반 휴대전화 사용자의 스마트폰 사용의도를 중심으로)

Soon-Hong Kwon (권순홍); Yangwhan Lim (임양환)

A study for rejection and acceptance for Information technology innovative products:Based on Smart phone usage intention of General mobile phone users

Journal of The Korea Society of Computer and Information
Abbr : JKSCI
2012, 17(1), pp.219-226
Publisher : The Korean Society Of Computer And Information
Research Area : Engineering > Computer Science

Soon-Hong Kwon ¹, Yangwhan Lim ²

¹국제대학교
²사이버한국외국어대학교

Accredited

ABSTRACT

A study herein is carried out for acceptance procedure of innovative products in the aspect which usage intention is formed by usefulness expectation and rejection factors for innovative products during acceptance procedure of users when information technology innovative products are launched in the market. Empirical study was carried out for non-smart phone users within mobile phone users. As a result of study, firstly, usefulness expectation of users for information technology innovative products is positively (+) affecting to usage intention, while usefulness expectation was shown to be negatively (-) affecting to rejection. Secondly, social factors were found which positively (+) affect to usefulness expectation for innovative products, and satisfaction for conventional products negatively (-) affects to usefulness expectation. Thirdly, there were satisfaction and consuming effort for conventional products from consumers for the factors which affects to innovative products rejection of consumers. Based on the result of study herein, there is a specific strategy needed for information technology innovative products although consumers have expectation usefulness for the products as well as rejection which brings out to remove the intention to use the products.

KEYWORDS

information technology, acceptance procedure, usefulness expectation, innovative product

Citation status

* References for papers published after 2023 are currently being built.

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