@article{ART002022583},
author={Yong-Ki Lee and Nammee Moon},
title={A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments},
journal={Journal of The Korea Society of Computer and Information},
issn={1598-849X},
year={2015},
volume={20},
number={8},
pages={93-104}
TY - JOUR
AU - Yong-Ki Lee
AU - Nammee Moon
TI - A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments
JO - Journal of The Korea Society of Computer and Information
PY - 2015
VL - 20
IS - 8
PB - The Korean Society Of Computer And Information
SP - 93
EP - 104
SN - 1598-849X
AB - In this paper, the design of intelligent_advertisement_operation system(IAdOS) based on user’s feedback is proposed for mobile environments. The proposed system stores the advertising contents created by the advertising provider and recommends the personalized advertising contents by analyzing the context information ,and then feedback information of the advertisements. Since the proposed system which can recommends provide the smart advertisement contents based on personal preference, it is expected to contribute the new service model development of in the field of advertising market.
KW - Mobile;Advertisement;Profile;Feedback;Intelligent
DO -
UR -
ER -
Yong-Ki Lee and Nammee Moon. (2015). A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments. Journal of The Korea Society of Computer and Information, 20(8), 93-104.
Yong-Ki Lee and Nammee Moon. 2015, "A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments", Journal of The Korea Society of Computer and Information, vol.20, no.8 pp.93-104.
Yong-Ki Lee, Nammee Moon "A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments" Journal of The Korea Society of Computer and Information 20.8 pp.93-104 (2015) : 93.
Yong-Ki Lee, Nammee Moon. A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments. 2015; 20(8), 93-104.
Yong-Ki Lee and Nammee Moon. "A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments" Journal of The Korea Society of Computer and Information 20, no.8 (2015) : 93-104.
Yong-Ki Lee; Nammee Moon. A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments. Journal of The Korea Society of Computer and Information, 20(8), 93-104.
Yong-Ki Lee; Nammee Moon. A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments. Journal of The Korea Society of Computer and Information. 2015; 20(8) 93-104.
Yong-Ki Lee, Nammee Moon. A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments. 2015; 20(8), 93-104.
Yong-Ki Lee and Nammee Moon. "A Study on the design and implementation of Intelligent Advertisement Operation System based on User’s Feedback in Mobile Environments" Journal of The Korea Society of Computer and Information 20, no.8 (2015) : 93-104.
