The Effect of Information System Quality on Customer Value and Satisfaction in Hotel Comparison Sites (호텔비교사이트의 정보시스템품질이 고객가치 및 고객만족에 미치는 영향)

Choon-Moo Kong (공춘무); JUNG JI HEE (정지희)

doi:10.9708/jksci.2018.23.12.233

The Effect of Information System Quality on Customer Value and Satisfaction in Hotel Comparison Sites

Journal of The Korea Society of Computer and Information
Abbr : JKSCI
2018, 23(12), pp.233-240
DOI : 10.9708/jksci.2018.23.12.233
Publisher : The Korean Society Of Computer And Information
Research Area : Engineering > Computer Science
Received : October 22, 2018
Accepted : November 2, 2018
Published : December 31, 2018

Choon-Moo Kong ¹, JUNG JI HEE ²

¹골든비즈니스호텔
²경남과학기술대학교

Accredited

ABSTRACT

In this study, variables were constructed based on prior research to examine the impact of information system quality (information quality, system quality, service quality), customer value and satisfaction in hotel comparison site. The samples consist of 205 survey data drawn from hotel comparison site users. The collected data were analyzed by SPSS 24.0 and AMOS 21.0. According to results of the reliability and validity test, all were found reliable, and all items were included. The results are as follows: first, Among the information system quality (information quality, system quality, and service quality) of the hotel comparison site, the information quality and service quality have positive effects on customer value. Second, the information system quality(information quality, system quality, and service quality) of the hotel comparison site has a positive effect on customer satisfaction. Third, the customer value of the hotel comparison site has a positive effect on customer satisfaction.

KEYWORDS

Hotel comparison sites, Information system quality, Customer value, Customer satisfaction

Citation status

* References for papers published after 2023 are currently being built.

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Journal of The Korea Society of Computer and Information 2023 KCI Impact Factor : 0.65

The Effect of Information System Quality on Customer Value and Satisfaction in Hotel Comparison Sites

ABSTRACT

KEYWORDS

Citation status

* References for papers published after 2023 are currently being built.

Journal of The Korea Society of Computer and Information 2023 KCI Impact Factor : 0.65

The Effect of Information System Quality on Customer Value and Satisfaction in Hotel Comparison Sites

ABSTRACT

KEYWORDS

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* References for papers published after 2023 are currently being built.