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Satisfaction with Development Direction of Local Culture and Arts through the PCSI Model: Focused on Daegu Music City

  • Journal of The Korea Society of Computer and Information
  • Abbr : JKSCI
  • 2021, 26(11), pp.255-261
  • DOI : 10.9708/jksci.2021.26.11.255
  • Publisher : The Korean Society Of Computer And Information
  • Research Area : Engineering > Computer Science
  • Received : October 6, 2021
  • Accepted : October 29, 2021
  • Published : November 30, 2021

Sae Bom Lee 1,  Chi-Woo Lee 2,  Jae-Young Moon 2

1경희대학교 빅데이터연구센터
2동서대학교

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ABSTRACT

In Korea, there are a total of 8 creative cities selected by UNESCO in 7 fields. UNESCO creative city refers to a network of creative cities with international level of experience, knowledge, and expertise in the field of culture and arts. Based on the PCSI 2.0 model, this study conducted a satisfaction survey of experts on Daegu's Creative City. Variables were composed of service quality, social responsibility, inconsistency, satisfaction and performance, and service quality was measured by dividing it into three categories: content quality, delivery quality, and environmental quality. Therefore, this study verified that the three types of quality, social responsibility, and inconsistency affect satisfaction, and that satisfaction affects performance. As a result of the study, it was found that the three service quality did not directly affect satisfaction, but rather affected satisfaction through inconsistency. So, 3 out of 10 hypotheses were rejected.

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This paper was written with support from the National Research Foundation of Korea.
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