@article{ART002925066},
author={Jang, Doo Seok},
title={A Behavioral Study of the Emergence of a Social Firm},
journal={Journal of Regional Studies and Development},
issn={1738-3846},
year={2022},
volume={31},
number={3},
pages={55-76},
doi={10.22739/ipaid.2022.31.3.55}
TY - JOUR
AU - Jang, Doo Seok
TI - A Behavioral Study of the Emergence of a Social Firm
JO - Journal of Regional Studies and Development
PY - 2022
VL - 31
IS - 3
PB - Institute for Poverty Alleviation and International Development: IPAID
SP - 55
EP - 76
SN - 1738-3846
AB - This study explores how a profit-maximizing firm can make a decision
that benefits both the firm and the consumer, just like a social company
would. Using the behavioral game theoretical approach for the model that a
monopolistic firm sells a good to a consumer, it is mainly studied that the
firm can cut an asking price for the consumer. The significant finding is
that even a corporation that seeks to maximize profits can cut its asking
price if a reciprocal consumer can boycott it. Additionally, a business that
operates in a sector where it is important to pay attention to customer
experience and sentiment may decide to cut its asking price. Hence, it
theoretically shows that the firm in these situations can pretend to act as a
social firm.
KW - social firm;profit maximizing;other-reagrding preferences
DO - 10.22739/ipaid.2022.31.3.55
ER -
Jang, Doo Seok. (2022). A Behavioral Study of the Emergence of a Social Firm. Journal of Regional Studies and Development, 31(3), 55-76.
Jang, Doo Seok. 2022, "A Behavioral Study of the Emergence of a Social Firm", Journal of Regional Studies and Development, vol.31, no.3 pp.55-76. Available from: doi:10.22739/ipaid.2022.31.3.55
Jang, Doo Seok "A Behavioral Study of the Emergence of a Social Firm" Journal of Regional Studies and Development 31.3 pp.55-76 (2022) : 55.
Jang, Doo Seok. A Behavioral Study of the Emergence of a Social Firm. 2022; 31(3), 55-76. Available from: doi:10.22739/ipaid.2022.31.3.55
Jang, Doo Seok. "A Behavioral Study of the Emergence of a Social Firm" Journal of Regional Studies and Development 31, no.3 (2022) : 55-76.doi: 10.22739/ipaid.2022.31.3.55
Jang, Doo Seok. A Behavioral Study of the Emergence of a Social Firm. Journal of Regional Studies and Development, 31(3), 55-76. doi: 10.22739/ipaid.2022.31.3.55
Jang, Doo Seok. A Behavioral Study of the Emergence of a Social Firm. Journal of Regional Studies and Development. 2022; 31(3) 55-76. doi: 10.22739/ipaid.2022.31.3.55
Jang, Doo Seok. A Behavioral Study of the Emergence of a Social Firm. 2022; 31(3), 55-76. Available from: doi:10.22739/ipaid.2022.31.3.55
Jang, Doo Seok. "A Behavioral Study of the Emergence of a Social Firm" Journal of Regional Studies and Development 31, no.3 (2022) : 55-76.doi: 10.22739/ipaid.2022.31.3.55
