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Evaluation of Mobile Unified Search Contents of Naver and Google Korea

Soyeon Park 1

1덕성여자대학교

Accredited

ABSTRACT

This study aims to investigate current status of mobile search services of Korean search portals, and analyze mobile unified search contents of Naver and Google Korea. In particular, this study analyzed characteristics of mobile unified search such as number of retrieved documents, collection distribution, and yearly distribution. Also, documents were evaluated in terms of relevance, credibility, and currency. This study compared quality of Naver's unified Web best and unified Web, and Google's best Web documents and Web documents. The correlation between document's ranking and document's relevance was analyzed. The results of this study can be implemented to the portal's effective development of mobile search service.

Citation status

* References for papers published after 2023 are currently being built.