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A Study on UI Design of AR Character as Public Art -Focused on AR Art Project of Snapchat and Jeff Koons-

  • Journal of Communication Design
  • Abbr : JCD
  • 2018, 64(), pp.221-232
  • DOI : 10.25111/jcd.2018.64.17
  • Publisher : CDAK Society of Communication Design
  • Research Area : Arts and Kinesiology > Design > Visual Information Design > Information Design
  • Received : May 31, 2018
  • Accepted : July 25, 2018

Eunseok O 1 SUK, SOO SUN 2

1광운대학교
2연세대학교

Accredited

ABSTRACT

To apply UI design for augmented reality characters as public art, this study investigated the principles of AR user interface design through previous studies. Based on the investigation, this paper analyzed the UI design of the augmented reality art project of Snapchat and Jeff Koons. From the results of the analysis, we derived UI design principles of AR characters as public art. First, “simplicity” consists of simple interface design and minimal sets of design elements. Second, “familiarity” applies the familiar interface layout and elements which users commonly have experienced. Third, "warning phrase" is an essential notification for user safety in AR performed outdoors. Fourth, "navigation" is designed with simple visual navigation elements that guide the location of AR objects. Fifth, "effect" is applied to represent harmonious combination of AR objects and physical environment of reality. Sixth, it is important to maintain proper "occlusion" between real objects and virtual works.

Citation status

* References for papers published after 2022 are currently being built.

This paper was written with support from the National Research Foundation of Korea.