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Evaluation of universal sign system for foreign tourists visiting Busan -Focused on Gamcheon Culture Villager -

  • Journal of Communication Design
  • Abbr : JCD
  • 2020, 72(), pp.269-280
  • DOI : 10.25111/jcd.2020.72.19
  • Publisher : CDAK Society of Communication Design
  • Research Area : Arts and Kinesiology > Design > Visual Information Design > Information Design
  • Received : June 1, 2020
  • Accepted : July 27, 2020
  • Published : July 31, 2020

WonJun Chung 1

1동명대학교

Accredited

ABSTRACT

This study focuses on the availability, convenience, and usability from foreign tourist’s perspective of Gamcheon Culture Village in Busan, based on universal design. This village has a group of residential houses formed like a staircase on mountainsides at the foot of a mountain in a picturesque way. This target location has great preservative value both historically and culturally, is voted the topmost place foreign tourists want to visit, and is currently going to over-tourism and gentrification. The purpose of this study is to determine the sign design problems occurring due to the language barrier and cultural difference that the universal design ideology aims for according to the visual sign system evaluation in a situation where foreign tourists are increasing. In order to proceed with the study, the range of the seven principles of universal design was reinterpreted in terms of signs, and a field study was conducted for the categorization and analysis of 6 items, including directional signs and restriction signs. As a result, most of the signs installed in the target area was found to have no consistency and effectiveness, and were unsafe. There were especially many signs without a foreign language as well as cases with unclear and directions. Moreover, the varying materials were hard to be distinguished, hence decreasing the effectiveness, and the signs among the store signs were installed in a complicated manner without flexibility. Overall, there was a lack of consideration for foreigners. Therefore, a policy to fix these problems is in great need, and we will conduct a follow-up study on sign system development.

Citation status

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