KJCKorea
Journal Central

@article{ART002984717},
author={Im, Heewon},
title={Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use},
journal={Health Communication Research},
issn={2093-2707},
year={2023},
volume={22},
number={2},
pages={1-48},
doi={10.24172/hcr.2023.22.2.1}

TY - JOUR
AU - Im, Heewon
TI - Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use
JO - Health Communication Research
PY - 2023
VL - 22
IS - 2
PB - Korea Health Communication Association
SP - 1
EP - 48
SN - 2093-2707
AB - This study aimed to clarify the psychological mechanism by which individuals accept health misinformation from social media and how health misperceptions affect subsequent unhealthy behavior in the context of dewormer use. An online survey was conducted with 307 South Korean adults exposed to dewormer use information on social media. The positive association between the respondents’ uncertainty about their health and factual misbeliefs about dewormer use was moderated by their pre-existing attitude toward complementary and alternative medicine (CAM) vs. standard treatments, suggesting that individuals who are uncertain but more favorable toward CAM tend to accept factual misbeliefs more easily. Individuals’ uncertainty about their health and treatment for the health management was positively associated with conspiracy beliefs. Factual misbeliefs were the key mediator in the association between the interaction of uncertainty and pre-existing attitude toward CAM vs. standard treatments and dewormer-taking intention.
KW - health misinformation;health misperception;uncertainty;pre-existing attitude;health literacy
DO - 10.24172/hcr.2023.22.2.1
ER -

Im, Heewon. (2023). Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use. Health Communication Research, 22(2), 1-48.

Im, Heewon. 2023, "Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use", Health Communication Research, vol.22, no.2 pp.1-48. Available from: doi:10.24172/hcr.2023.22.2.1

Im, Heewon "Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use" Health Communication Research 22.2 pp.1-48 (2023) : 1.

Im, Heewon. Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use. 2023; 22(2), 1-48. Available from: doi:10.24172/hcr.2023.22.2.1

Im, Heewon. "Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use" Health Communication Research 22, no.2 (2023) : 1-48.doi: 10.24172/hcr.2023.22.2.1

Im, Heewon. Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use. Health Communication Research, 22(2), 1-48. doi: 10.24172/hcr.2023.22.2.1

Im, Heewon. Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use. Health Communication Research. 2023; 22(2) 1-48. doi: 10.24172/hcr.2023.22.2.1

Im, Heewon. Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use. 2023; 22(2), 1-48. Available from: doi:10.24172/hcr.2023.22.2.1

Im, Heewon. "Who is more vulnerable to health misperception?: The role of uncertainty, prior belief consistency, and health literacy in the context of dewormer use" Health Communication Research 22, no.2 (2023) : 1-48.doi: 10.24172/hcr.2023.22.2.1