본문 바로가기
  • Home

A Study on the Impact of Digital Transformation and Business Model Innovation on Enterprise Performance

  • Industry Promotion Research
  • Abbr : IPR
  • 2024, 9(4), pp.429-441
  • DOI : 10.21186/IPR.2024.9.4.429
  • Publisher : Industrial Promotion Institute
  • Research Area : Interdisciplinary Studies > Interdisciplinary Research
  • Received : June 10, 2024
  • Accepted : October 8, 2024
  • Published : October 31, 2024

Peng Yang 1 Sim Jaeyeon 2

1중국 산동치밍교육기술연구소
2세한대학교

Accredited

ABSTRACT

In this study, 293 listed enterprises in Shandong Province and Jiangsu Province, China, from 2013 to 2023 are selected as the research object, and the questionnaire method is used to investigate the enterprises that carry out digital transformation, and the data collected from the questionnaires are statistically analyzed. By combining theoretical elaboration and empirical research, the relationship between enterprise digital transformation, business model innovation and corporate performance is investigated. The research results show that digital transformation has a positive impact on corporate performance and business model innovation, and business model innovation plays a mediating role between digital transformation and corporate performance. Based on the conclusions of the study, companies should actively promote digital transformation and accelerate its process. Companies should optimize the company's business innovation model to enhance the company's competitiveness. Companies should accelerate the establishment of a sound policy support for the digital transformation of enterprises, to provide support and reference for the implementation of digital transformation and business model innovation.

Citation status

* References for papers published after 2023 are currently being built.