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Improvement of recommendation system using attribute-based opinion mining of online customer reviews

  • Journal of The Korea Society of Computer and Information
  • Abbr : JKSCI
  • 2023, 28(12), pp.259-266
  • DOI : 10.9708/jksci.2023.28.12.259
  • Publisher : The Korean Society Of Computer And Information
  • Research Area : Engineering > Computer Science
  • Received : November 7, 2023
  • Accepted : November 28, 2023
  • Published : December 29, 2023

Misun Lee 1 Hyunchul Ahn 2

1세종대학교
2국민대학교

Accredited

ABSTRACT

In this paper, we propose an algorithm that can improve the accuracy performance of collaborative filtering using attribute-based opinion mining (ABOM). For the experiment, a total of 1,227 online consumer review data about smartphone apps from domestic smartphone users were used for analysis. After morpheme analysis using the KKMA (Kkokkoma) analyzer and emotional word analysis using KOSAC, attribute extraction is performed using LDA topic modeling, and the topic modeling results for each weighted review are used to add up the ratings of collaborative filtering and the sentiment score. MAE, MAPE, and RMSE, which are statistical model performance evaluations that calculate the average accuracy error, were used. Through experiments, we predicted the accuracy of online customers' app ratings (APP_Score) by combining traditional collaborative filtering among the recommendation algorithms and the attribute-based opinion mining (ABOM) technique, which combines LDA attribute extraction and sentiment analysis. As a result of the analysis, it was found that the prediction accuracy of ratings using attribute-based opinion mining CF was better than that of ratings implementing traditional collaborative filtering.

Citation status

* References for papers published after 2023 are currently being built.