@article{ART003153631},
author={Seungbae Park and Jaewon Hong},
title={The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type},
journal={Journal of The Korea Society of Computer and Information},
issn={1598-849X},
year={2024},
volume={29},
number={12},
pages={209-218}
TY - JOUR
AU - Seungbae Park
AU - Jaewon Hong
TI - The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type
JO - Journal of The Korea Society of Computer and Information
PY - 2024
VL - 29
IS - 12
PB - The Korean Society Of Computer And Information
SP - 209
EP - 218
SN - 1598-849X
AB - In this study, based on the consumer market evaluation index data of the Korea Consumer Agency, we examined the effects of choice variety, comparability, reliability, expected satisfaction, price, and conversion on legal and institutional consumer orientation by service type. As a result of the research, comparative ease, reliability, and price were essential factors in consumers' perception of consumer orientation in laws and systems. Comparability affects reliability and price, and reliability affects price, and reliability and appropriate price are key factors influencing consumers' perception of legal/institutional consumer orientation. Analysis by service type showed that comparability positively affects legal·institutional consumer orientation perception in product/tangible and person/intangible, reliability in tangible services such as person/tangible and product/tangible, etc. The results of this study are expected to contribute to the development of consumer-oriented strategies that reflect the characteristics of the service market.
KW - Consumer orientation;Consumer market evaluation index;Consumer orientation in law and system;Consumer-oriented policy;Service type
DO -
UR -
ER -
Seungbae Park and Jaewon Hong. (2024). The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type. Journal of The Korea Society of Computer and Information, 29(12), 209-218.
Seungbae Park and Jaewon Hong. 2024, "The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type", Journal of The Korea Society of Computer and Information, vol.29, no.12 pp.209-218.
Seungbae Park, Jaewon Hong "The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type" Journal of The Korea Society of Computer and Information 29.12 pp.209-218 (2024) : 209.
Seungbae Park, Jaewon Hong. The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type. 2024; 29(12), 209-218.
Seungbae Park and Jaewon Hong. "The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type" Journal of The Korea Society of Computer and Information 29, no.12 (2024) : 209-218.
Seungbae Park; Jaewon Hong. The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type. Journal of The Korea Society of Computer and Information, 29(12), 209-218.
Seungbae Park; Jaewon Hong. The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type. Journal of The Korea Society of Computer and Information. 2024; 29(12) 209-218.
Seungbae Park, Jaewon Hong. The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type. 2024; 29(12), 209-218.
Seungbae Park and Jaewon Hong. "The Effect of Consumer Market Evaluation Index Factors on Perception of Consumer Orientation in Law and System: Focusing on Differences by Service Type" Journal of The Korea Society of Computer and Information 29, no.12 (2024) : 209-218.
