@article{ART002543553},
author={Seung-yeon Cha and Kang-ryeol Kim2 and Labina Shrestha and Yeong-ju Kim and Choi, Jong Myung},
title={Open Market Sales Trend Analysis System Using Online Shopping Mall Data},
journal={Journal of Internet of Things and Convergence},
issn={2466-0078},
year={2019},
volume={5},
number={2},
pages={7-12}
TY - JOUR
AU - Seung-yeon Cha
AU - Kang-ryeol Kim2
AU - Labina Shrestha
AU - Yeong-ju Kim
AU - Choi, Jong Myung
TI - Open Market Sales Trend Analysis System Using Online Shopping Mall Data
JO - Journal of Internet of Things and Convergence
PY - 2019
VL - 5
IS - 2
PB - The Korea Internet of Things Society
SP - 7
EP - 12
SN - 2466-0078
AB - As online shopping is activated by the development of the Internet, consumers' purchase form is changing from the traditional face-to-face purchase method to online purchase method. Many sellers have flowed into shopping malls, and competition among sellers is very intense. Therefore, sellers in shopping malls need to establish rational marketing strategies by analyzing consumer purchase patterns and product sales trends. In this paper, we analyzed the purchase price of consumers by analyzing the product price, rating, and sales quantity of competitors who sell the same product in open shopping malls by time zone. In addition, the collected information was visualized in a chart so that the company's and competitors' sales trends could be easily compared. Using the above system, it is possible to predict the sales volume through the analyzed purchasing pattern and to select the reasonable price of the product by grasping the sales trend.
KW - Big Data;Online Shopping;Marketing Strategy;Sales Trend
DO -
UR -
ER -
Seung-yeon Cha, Kang-ryeol Kim2, Labina Shrestha, Yeong-ju Kim and Choi, Jong Myung. (2019). Open Market Sales Trend Analysis System Using Online Shopping Mall Data. Journal of Internet of Things and Convergence, 5(2), 7-12.
Seung-yeon Cha, Kang-ryeol Kim2, Labina Shrestha, Yeong-ju Kim and Choi, Jong Myung. 2019, "Open Market Sales Trend Analysis System Using Online Shopping Mall Data", Journal of Internet of Things and Convergence, vol.5, no.2 pp.7-12.
Seung-yeon Cha, Kang-ryeol Kim2, Labina Shrestha, Yeong-ju Kim, Choi, Jong Myung "Open Market Sales Trend Analysis System Using Online Shopping Mall Data" Journal of Internet of Things and Convergence 5.2 pp.7-12 (2019) : 7.
Seung-yeon Cha, Kang-ryeol Kim2, Labina Shrestha, Yeong-ju Kim, Choi, Jong Myung. Open Market Sales Trend Analysis System Using Online Shopping Mall Data. 2019; 5(2), 7-12.
Seung-yeon Cha, Kang-ryeol Kim2, Labina Shrestha, Yeong-ju Kim and Choi, Jong Myung. "Open Market Sales Trend Analysis System Using Online Shopping Mall Data" Journal of Internet of Things and Convergence 5, no.2 (2019) : 7-12.
Seung-yeon Cha; Kang-ryeol Kim2; Labina Shrestha; Yeong-ju Kim; Choi, Jong Myung. Open Market Sales Trend Analysis System Using Online Shopping Mall Data. Journal of Internet of Things and Convergence, 5(2), 7-12.
Seung-yeon Cha; Kang-ryeol Kim2; Labina Shrestha; Yeong-ju Kim; Choi, Jong Myung. Open Market Sales Trend Analysis System Using Online Shopping Mall Data. Journal of Internet of Things and Convergence. 2019; 5(2) 7-12.
Seung-yeon Cha, Kang-ryeol Kim2, Labina Shrestha, Yeong-ju Kim, Choi, Jong Myung. Open Market Sales Trend Analysis System Using Online Shopping Mall Data. 2019; 5(2), 7-12.
Seung-yeon Cha, Kang-ryeol Kim2, Labina Shrestha, Yeong-ju Kim and Choi, Jong Myung. "Open Market Sales Trend Analysis System Using Online Shopping Mall Data" Journal of Internet of Things and Convergence 5, no.2 (2019) : 7-12.
