본문 바로가기
  • Home

Different Aesthetic Performativity : Post-Online Condition in Contemporary Art

  • The Journal of Aesthetics and Science of Art
  • Abbr : JASA
  • 2018, 53(), pp.3-39
  • DOI : 10.17527/JASA.53.0.01
  • Publisher : 한국미학예술학회
  • Research Area : Arts and Kinesiology > Other Arts and Kinesiology
  • Published : February 28, 2018

Su-Mi Kang 1

1동덕여자대학교

Accredited

ABSTRACT

This article addresses the question of what ‘post-online condition’ can be explained as a subject matter for defining in terms of different social performativities and/or aesthetic practices in our time. I suggest that crossing the relationship between the communication phenomena of contemporary society and the tendencies of contemporary art scene leads to a wider and deeper research than concentrating one or the other. My analysis focuses on the rapidly changing online environment, especially since 2009, when social media, social network services and super platforms have emerged globally. The changes of contemporary art from the late 2000s also need to be distinguished. Installation, video, and performance art have increased and performativity and/or transposition are becoming more important than aesthetic object. My research considers the current labor/economy, body, social relationship, and post-truth in the social dimension and contemporary art dimension intertextually. We use mobile and online media such as Google, Twitter, Facebook, and Instagram. The reality of our everyday being reformulated by ICT technologies such as the AI, IoT and Big Data which lead to the Fourth Industrial Revolution, is fundamentally different from the internet centered online conditions of the 1990s. So, this research deals with labor/body as a kind of performance instrument that has become more prominent in ‘market society’ and/or ‘attention economy’, and Francis Alÿs’s performance art and social media. Then, the problems of online filter bubbles, personalized network/isolation, digital misinformation and post-truth are discussed. And I analyse a performance art work of Anne Imhof, Faust which subjects the digital commodity and commercial circulation by online based algorithm.

Citation status

* References for papers published after 2023 are currently being built.