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An Analysis on the South Korean Central Government-Affiliated Agencies’ Public Diplomacy toward China

YANG CHUL 1 WOOYEAL PAIK 2

1성균관대학교 성균중국연구소
2연세대학교

Accredited

ABSTRACT

South Korea has developed various public diplomacy programs toward China since the establishment of diplomatic relation between Korea and China in 1992. After the announcement of THAAD(Terminal High-Altitude Area Defense) deployment in South Korea in 2016, the bilateral relationship has rapidly deteriorated and brought a series of questions about the effectiveness of public diplomacy toward China in the hard times. Even though the new Moon Jaein government put much efforts to recover the bilateral relation since 2017, these two countries’ conflicts that revolve around North Korean nuclear armament issue make the public diplomacy’s role minimal. In this context, the South Korea’s public diplomacy toward China should be reevaluated in terms of system, program, and subject and that of central government-affiliated institutes, which have led it last decade or so, should be a first target. This piece aims at analyzing these institutes’ public diplomacy toward China by categorizing them into project execution organization and think tank in order to draw some critical policy implications for improving the South Korea’s state capacity of public diplomacy.

Citation status

* References for papers published after 2022 are currently being built.