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Study of Gender Identity and Fashion Design Characteristics Performed with Persona -Focused on Judith Butler’s Gender Performativity and Jung’s Archetype Theory-

  • Journal of Communication Design
  • Abbr : JCD
  • 2019, 66(), pp.331-344
  • DOI : 10.25111/jcd.2019.66.25
  • Publisher : CDAK Society of Communication Design
  • Research Area : Arts and Kinesiology > Design > Visual Information Design > Information Design
  • Received : November 22, 2018
  • Accepted : January 27, 2019

hyangja kim 1

1부산대학교 노인생활환경연구소 전임연구원

Accredited

ABSTRACT

Fashion is a communicator who expresses the identity of the self and is a clear text about the socio-cultural era. This study analyzed the expressions and symbolism of sexual transformation in detail to discuss aspects of sexual performance expressed through fashion styles. We analyzed the fashion represented in transsexual transsexual process by applying the inherent symbolism of identity transition through Judith Butler 's sexual identity theory and C.G. Jung' s prototype theory (Anima / Animus). Sexual identity expressed through fashion style is expressed as imitation (parody identity), action repetition (performance identity) and cohesiveness (depression identity). Implicit symbolism was analyzed by applying the definition prototype theory to the internal values ​​of sexual identity through sex change

Citation status

* References for papers published after 2022 are currently being built.

This paper was written with support from the National Research Foundation of Korea.