본문 바로가기
  • Home

Analyzing Trends and Design of LINE’s Popular Stickers in 2018

  • Journal of Communication Design
  • Abbr : JCD
  • 2019, 68(), pp.228-237
  • DOI : 10.25111/jcd.2019.68.18
  • Publisher : CDAK Society of Communication Design
  • Research Area : Arts and Kinesiology > Design > Visual Information Design > Information Design
  • Received : June 10, 2019
  • Accepted : July 26, 2019
  • Published : July 31, 2019

Eunseok O 1 Cho, Yun Sung 2

1광운대학교
2한양대학교

Accredited

ABSTRACT

This paper analyzed trends and design of the popular ‘Official' and ‘Creators' stickers which entered the monthly rank of LINE’s ‘sticker shop' in 2018. It presented the ranking change of popular stickers and the most popular stickers. This study classified the design of popular stickers into types and expressions. In the case of ‘Official', stickers belonged to ‘standard style' created with formal line drawing and colors like existing character design. The 'Creators' stickers were placed in ‘free style' designed by simply free line drawing and few colors. 'Animal' was the most popular type in ‘Official' and ‘Creators.' In making stickers it is important to understand current trends and establish the necessary design strategies in the stage of planning. This research suggests the direction which creators can understand customers’ preferences and establish design strategy through trends and design analysis of line popular stickers.

Citation status

* References for papers published after 2022 are currently being built.