@article{ART002760210},
author={Jin-Yeol Lee and Ki-Hyok Youn},
title={The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment},
journal={Journal of Internet of Things and Convergence},
issn={2466-0078},
year={2021},
volume={7},
number={3},
pages={39-46},
doi={10.20465/KIOTS.2021.7.3.039}
TY - JOUR
AU - Jin-Yeol Lee
AU - Ki-Hyok Youn
TI - The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment
JO - Journal of Internet of Things and Convergence
PY - 2021
VL - 7
IS - 3
PB - The Korea Internet of Things Society
SP - 39
EP - 46
SN - 2466-0078
AB - This study aims to empirically analyze the effect of CRM on the management performance of senior club market type senior job business. The purpose of this study was to provide basic data for the economic income creation of senior club market type senior job project. The results of this study are as follows: First, as a result of verifying the difference in management performance according to sociodemographic characteristics, there was a difference in age, academic background, and monthly average income. Second, the contact service and communication of senior club market type senior job business had a positive effect on the management performance. Based on the results of this study, the following suggestions are made. First, the database(DB) should be constructed reflecting the personal characteristics of consumers and the big data and artificial intelligence analysis should be utilized.
Second, education using Internet environment such as YouTube and ZOOM should be strengthened and communication management should be strengthened based on information collected through customer monitoring.
KW - senior club;relational benefit;contact service;communication;management preformance
DO - 10.20465/KIOTS.2021.7.3.039
ER -
Jin-Yeol Lee and Ki-Hyok Youn. (2021). The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment. Journal of Internet of Things and Convergence, 7(3), 39-46.
Jin-Yeol Lee and Ki-Hyok Youn. 2021, "The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment", Journal of Internet of Things and Convergence, vol.7, no.3 pp.39-46. Available from: doi:10.20465/KIOTS.2021.7.3.039
Jin-Yeol Lee, Ki-Hyok Youn "The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment" Journal of Internet of Things and Convergence 7.3 pp.39-46 (2021) : 39.
Jin-Yeol Lee, Ki-Hyok Youn. The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment. 2021; 7(3), 39-46. Available from: doi:10.20465/KIOTS.2021.7.3.039
Jin-Yeol Lee and Ki-Hyok Youn. "The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment" Journal of Internet of Things and Convergence 7, no.3 (2021) : 39-46.doi: 10.20465/KIOTS.2021.7.3.039
Jin-Yeol Lee; Ki-Hyok Youn. The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment. Journal of Internet of Things and Convergence, 7(3), 39-46. doi: 10.20465/KIOTS.2021.7.3.039
Jin-Yeol Lee; Ki-Hyok Youn. The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment. Journal of Internet of Things and Convergence. 2021; 7(3) 39-46. doi: 10.20465/KIOTS.2021.7.3.039
Jin-Yeol Lee, Ki-Hyok Youn. The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment. 2021; 7(3), 39-46. Available from: doi:10.20465/KIOTS.2021.7.3.039
Jin-Yeol Lee and Ki-Hyok Youn. "The Effects of Customer Relationship Management on the Management Performance of Senior Club Market-type Senior Jobs in Internet Environment" Journal of Internet of Things and Convergence 7, no.3 (2021) : 39-46.doi: 10.20465/KIOTS.2021.7.3.039
