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A Study on the Factors Affecting the Intention to use public Institution staff's Cloud Computing Service

  • Informatization Policy
  • Abbr : 정보화정책
  • 2014, 21(2), pp.49-66
  • Publisher : NIA
  • Research Area : Social Science > Public Policy

HyukRa Choi 1 Kim Seon Myung 1

1순천대학교

Accredited

ABSTRACT

In the last few years, cloud computing has grown from being a promising business concept toone of the fast growing segments of the IT industry. However, as more and more information onindividuals and companies are placed in the cloud, concerns on just how safe the computing environment is havegradually increased. In this study, it will be explored if key characteristics of cloud computing services wouldaffect the behavioral intention to use public cloud computing services. A conceptual model is developed and sevenresearch hypotheses are proposed for empirical testing. The proposed model is examined through structuralequation analysis. The results show that perceived risk has statistically significant effect on the privacy concernof users and the privacy concern has a negative influence on the trust. Finally, the trust has a positive effect onthe attitude and the attitude has statistically significant effect on use intention. Implications of these findings arediscussed for both researchers and practitioners and future research issues are raised as well.

Citation status

* References for papers published after 2023 are currently being built.

This paper was written with support from the National Research Foundation of Korea.