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The Study of Developing Evaluation Standard of Selecting a Tourism Development Project Applying AHP(Analytic Hierarchy Program)

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2005, 29(1), pp.249-266
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

Kim Namhyun 1 Moon-Sik 2 권순조 3

1한국산업개발연구원
2세명대학교
3(주)델코아이닷컴

Accredited

ABSTRACT

The purpose of this study is to develop effective evaluation standard to find a promising project among many for the financial and administrative support from regional governments. This study proposes a practical use of AHP(Analytic Hierarchy Process) of Saaty(1979) to establish a standard to decide preference of effective tourism projects in a standpoint of decision makers of regional government. To enhance the objective of this study, we selected a tourism resort development project and evaluated by specialists from various research organizations, government decision makers, and academic world. After evaluation, we have proposed a standard that should be concerned prior to select and sponsor a tourism project.This study shows that AHP can be effective instrument of evaluating a tourism development projects when needed to decide a tourism project for the regional and central government.

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