Journal of Tourism Sciences 2024 KCI Impact Factor : 2.26
-
pISSN : 1226-0533 / eISSN : 2713-6388
- https://journal.kci.go.kr/JTS
KJCKorea
Journal Central
The Evaluation of a Birdwatching Tour Interpretation Service:An Important-Performance Analysis(IPA)
- Journal of Tourism Sciences
- Abbr : JTS
- 2010, 34(5), pp.131~153
- Publisher : The Tourism Sciences Society Of Korea
- Research Area : Social Science > Tourism
Lee, Jin-Hyung 1, Yeo, Young-suk 2
1목포대학교
2호남대학교
Accredited
ABSTRACT
The concept of ecotourism resource interpretation has recently drawn some attentions from tourism and outdoor recreation researchers in Korea. However, almost no research to data has actually examined the important elements of ecotourism resource interpretation and its' level of performance from the ecotourists perspective. Using a 405 sample of birdwatching tourists in the Chunsoo Bay, Korea, this study evaluated 28 ecotour guide inter- pretation elements using an IPA analysis. Results showed that birdwatching tour guides were perceived to perform well 13 out of 28 interpretation attributes in areas related to accurate knowledge and information about birds and enthusiastic interpretation with articulate and clear voice. In contrast, the enjoyable communication skill of the birdwatching tour guides fell into the concentrate here quadrant. Several points were made from the perspective of ecotourism resource interpreter education.
Statistics
-
560 Viewed
-
1 Downloaded
Tools
Issue List
Citation status
* References for papers published after 2024 are currently being built.
[journal]
김성일
/ 2000
/ 생태관광의 현황과 추진전략
/ 국토
223
: 29~34
[journal]
김용근
/ 1999
/ 생태관광 성향에 관한 조사연구
/ 한국환경생태학회지
12(2)
: 156~162
[journal]
박명희
/ 1999
/ 문화관광자원해설의 만족도 평가에 관한 연구
/ 관광레저연구
11(2)
: 23~47
[journal]
박석희
/ 1994
/ 비원의 관광자원 해설 체계에 관한 연구
/ 관광학연구
18(1)
: 43~69
[book]
박석희
/ 2001
/ 나도 관광자원 해설가가 될 수 있다
/ 백산출판사
[journal]
박은경
/ 2010
/
The Attractiveness of Gyeongbok Palace as a Cultural Heritage Site: An Application of the Important Performance Analysis
/ 관광학연구
/ 한국관광학회
34(1)
: 179~194
[journal]
엄서호
/ 2000
/ 대안관광으로써 생태관광의 적용: 동강지역을 대상으로
/ 경기관광연구
4
: 83~104
[journal]
유기준
/ 1999
/ 농어촌지역의 생태관광지 육성을 위한 계획모형: 전남 완도군 정도리 지역에서의 사례연구
/ 한국환경생태학회지
/
12(1)
: 102~114
[journal]
윤화영
/ 2004
/ 우리나라 산림생태관광 가이드 육성 프로그램 개발에 관한 연구
/ 한국산림휴양학회지
8(4)
: 41~51
[journal]
이용기
/ 2005
/
An Empirical Study about Strategic FrameworkDevelopment for Successful Cyber IR Using IPA
/ 경영학연구
/ 한국경영학회
34(3)
: 891~914
[journal]
이명진
/ 1998
/ 사찰관광지 해설 프로그램 개발에 관한 연구: 통도사를 중심으로
/ 관광레저연구
10(2)
: 105~121
[journal]
이명진
/ 2000
/ 자원해설에 따른 관광지 교육성 지각의 차이: 불국사를 중심으로
/ 관광레저연구
12(2)
: 185~199
[journal]
이주희
/ 2004
/ 산림환경교육 프로그램 인증제 개발
/ 한국산림휴양학회지
8(1)
: 1~8
[journal]
이진형
/ 2006
/
Motivations and Preferred Birdwatching Facilities and Settings among Korean Birdwatchers: An Empirical Study on a Sample of Chunsuman Birdwatching Tourists
/ 관광학연구
/ 한국관광학회
30(3)
: 161~181
[journal]
이충기
/ 1998
/ 생태관광자원의 레크리에이션 이용가치 측정 : 민주지산을 사례로
/ 관광학연구
21(2)
: 263~278
[journal]
이태희
/ 1995
/ 생태유지관광개발을 위한 개발·보존의 편익교환효과 극대화 방안
/ 환경영향평가
4(2)
: 157~165
[book]
조계중
/ 2005
/ 자연환경해설개론
/ 수문출판사
[journal]
차석빈
/ 2009
/
Comparison of Importance of Spa Selection Attributes and Satisfaction Level perceived by Spa Users
/ 관광학연구
/ 한국관광학회
33(5)
: 11~31
[journal]
Archer, D.
/ 2002
/ Self, space, and interpretive experience: The interactionism of environmental interpretation
/ Journal of Interpretation
8(1)
: 7~23
[journal]
Anderson, M.
/ 2005
/ Onboard marine environmental education: Whale watching in the San Juan Island, Washington
/ Tourism in Marine Environments
2
: 111~118
[journal]
Beck, L.
/ 2002
/ The meaning of interpretation
/ Journal of Interpretation Research
7(1)
: 7~10
[book]
Brochu, L.
/ 2000
/ Personal Interpretation
/ National Association for Interpretation
[journal]
Brochu, L.
/ 2002
/ Redefining interpretation as a core belief for certification of professionals
/ Journal of Interpretation
7(1)
: 11~16
[journal]
Bultena, D.
/ 1978
/ Interpretation for elderly: A study of the interpretive interests of retired national parkgoers
/ Journal of Interpretation
3(2)
: 29~32
[journal]
Carver, A. Basman
/ 2003
/ Assessing the non-market value of heritage interpretation
/ Journal of Interpretation Research
8(1)
: 83~92
[journal]
Christie, M.
/ 2003
/ Transformative tour guiding: Training tour guides to be critically reflective practitioners
/ Journal of Ecotourism
2
: 1~16
[journal]
Crompton, J. L.
/ 1985
/ An investigation of the relative efficacy of four alternative approaches to importance-performance analysis
/ Academy of Marketing Science
13(4)
: 69~80
[journal]
Dolinsky, A. L.
/ 1991
/ Considering the competition in strategy development: An extension of importance-performance analysis
/ Journal of Health Care Marketing
/
11(1)
: 31~36
[journal]
Donald R. F.
/ 1973
/ Visitor group and interpretation in parks and other outdoor leisure settings
/ Journal of Environmental Education
5(1)
: 12~17
[book]
Ham, S.
/ 1992
/ Environmental Interpretation: A Practical Guide for People with Big Ideas and Small Budgets
/ North American Press
[journal]
Ham, S,
/ 2002
/ Toward a theory of quality in cruised-based interpretive guiding
/ Journal of Interpretation Research
7(2)
: 29~50
[journal]
Hammitt, W. E.
/ 1996
/ Going beyond importance-performance analysis to analyze the observance-influence of park impacts
/ Journal of Park and Recreation Administration
14(1)
: 45~62
[journal]
Hughes, M.
/ 2005
/ Influences of on-site interpretation intensity on visitors to natural areas
/ Journal of Ecotourism
4
: 161~171
[journal]
Knapp, D.
/ 2004
/ Elements of successful interpretation: Multiple case study of five national parks
/ Journal of Interpretation Research
9(2)
: 9~25
[journal]
Knapp, D.
/ 2002
/ A phenomenological analysis of long-term recollections of an interpretive program
/ Journal of Interpretation Research
7(2)
: 7~18
[book]
Knudson, D. M.
/ 2003
/ Interpretation of Cultural and Natural Resources
/ Venture Publishing, Inc.
[journal]
Lee, C-K.
/ 2009
/ Assessing the economic value of public birdwatching interpretive service using a contingent valuation method
/ International Journal of Tourism Research
11
: 583~593
[journal]
Machlis, G.
/ 1974
/ Getting connected: An approach to children's interpretation
/ Trends
7
: 19~25
[book]
Machlis, G. E.
/ 1992
/ On Interpretation: Sociology for Interpreters of Natural and Cultural History
/ Oregon State University Press
[journal]
Martilla, J. A.
/ 1977
/ Importance-performance analysis
/ Journal of Marketing
41(1)
: 77~79
[journal]
Oh, H.
/ 2001
/ Revisiting importance-performance analysis
/ Tourism Marketing
22
: 617~627
[confproc]
Orams, M.
/ 1997
/ The effectiveness of environemental education: Can we turn tourists into greenies?
/ Progress in Tourism and Hospitality Research
: 295~306
[confproc]
Orams, M.
/ 2002
/ The effectiveness of environmental education: Can we turn tourists into 'greenies'?
/ Progress in Tourism and Hospitality Research
: 295~306
[journal]
Pritchard, M. P.
/ 2006
/ Destination appraisal: An Analysis of Critical Incidents
/ Annals of Tourism Research
/
33(1)
: 25~46
[journal]
Stewart, E. J.
/ 1998
/ The 'place' of interpretation: a new approach to the evaluation of interpretation
/ Tourism Management
19
: 257~266
[book]
Tilden, F.
/ 1977
/ Interpreting Our Heritage
/ University of North Carolina Press
[journal]
Tung, V.
/ 2004
/ Motivations of voluteer interpreters in Taiwan: A survey of natural trails society volunteers
/ Journal of Interpretation Research
9(1)
: 27~39
[book]
Wearing, S.
/ 1999
/ Ecotourism: Impacts, Potentials and Possibilities
/ Butterworth-Heinemann
[journal]
Weaver, D. B.
/ 2007
/ Twenty years on: The state of contemporary ecotourism research
/ Tourism Management
28
: 1168~1179
[journal]
Weber, K.
/ 2000
/ Meeting planners' perceptions of hotel-chain practices and benefits: An importance-performance analysis
/ Cornell Hotel and Restaurant Administration Quarterly
/
: 32~38
[journal]
Weiler, B.
/ 1993
/ An exploratory investigation into the roles of the nature-based tour leader
/ International Journal of Tourism Management
14(2)
: 91~98
[book]
Weiler, B.
/ 2001
/ Tour guides and interpretation. in: The Encyclopedia of Ecotourism
/ CABI Publishing
[journal]
Zhang, H. Q.
/ 2004
/ Application of importance-performance model in tour guides’ performance: Evidence from mainland Chinese outbound visitors in Hong Kong
/ Tourism Management
25
: 81~91