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@article{ART001691298},
author={Lee Tae Sook and Park, Joo Young and Jiyoung Hwang},
title={Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2012},
volume={36},
number={7},
pages={95-114}

TY - JOUR
AU - Lee Tae Sook
AU - Park, Joo Young
AU - Jiyoung Hwang
TI - Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana
JO - Journal of Tourism Sciences
PY - 2012
VL - 36
IS - 7
PB - The Tourism Sciences Society Of Korea
SP - 95
EP - 114
SN - 1226-0533
AB - Festival visitors experience authenticity and satisfaction while touring a festival. This study revealed the relationships among visitors’ perception of authenticity, participation satisfaction and revisit intention. The study investigated the relationship between participants’ perception of authenticity and their value assessment of the festival at the ‘Millennial Anniversary of the Tripitaka Koreana,’ celebrating the one thousandth anniversary of the creation of the Tripitaka Koreana. The relationships of three terms has analyzed by confirmatory factor analysis and structural equation model analysis. Among three authenticities, constructive and existential authenticities had effects on participation satisfaction. None of the authenticities directly affected revisit intention. However participation satisfaction strongly affected revisit intention. The study has several limitations in terms of generalizability and transferability, Moreover, the study focused only on visitors, rather than embracing various stakeholders including residents and organizers.
KW - Cultural tourism festival;Authenticity;Satisfaction;Revisit intention
DO -
UR -
ER -

Lee Tae Sook, Park, Joo Young and Jiyoung Hwang. (2012). Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana. Journal of Tourism Sciences, 36(7), 95-114.

Lee Tae Sook, Park, Joo Young and Jiyoung Hwang. 2012, "Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana", Journal of Tourism Sciences, vol.36, no.7 pp.95-114.

Lee Tae Sook, Park, Joo Young, Jiyoung Hwang "Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana" Journal of Tourism Sciences 36.7 pp.95-114 (2012) : 95.

Lee Tae Sook, Park, Joo Young, Jiyoung Hwang. Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana. 2012; 36(7), 95-114.

Lee Tae Sook, Park, Joo Young and Jiyoung Hwang. "Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana" Journal of Tourism Sciences 36, no.7 (2012) : 95-114.

Lee Tae Sook; Park, Joo Young; Jiyoung Hwang. Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana. Journal of Tourism Sciences, 36(7), 95-114.

Lee Tae Sook; Park, Joo Young; Jiyoung Hwang. Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana. Journal of Tourism Sciences. 2012; 36(7) 95-114.

Lee Tae Sook, Park, Joo Young, Jiyoung Hwang. Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana. 2012; 36(7), 95-114.

Lee Tae Sook, Park, Joo Young and Jiyoung Hwang. "Effects of Visitors’ Perception of Authenticity in Cultural Tourism Festival on Participation Satisfaction and Revisit Intention: Focusing on the 2011 Millennial Anniversary of the Tripitaka Koreana" Journal of Tourism Sciences 36, no.7 (2012) : 95-114.