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Valuing the Functionality of Leisure in Gyungin Ara Waterway Using Choice Experiment Method

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2013, 37(7), pp.33-54
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

김성윤 1 Lee, Hee-chan 2 최성임 2

1(재) 한국문화관광연구원
2세종대학교

Accredited

ABSTRACT

Gyungin Ara Waterway, the first domestic canal in Korea, that connects Yellow Sea and Han River, has been officially opened on May 25, 2012. This study has been performed to evaluate the value of Tourism & Recreation function, possibly created from Gyungin Ara Waterway, for scientific purpose. The Choice experimented method, a kind of Statement preference analysis, was taken to evaluate the functional value of Tourism & Recreation by its attribute and level. The group survey of specialists and focus groups were taken, and 4 attributes of Tourism & Recreation function together with its level have been derived. The derived attributes were Revitalization level of Recreation, Water quality, Number of attraction, and Intention of Cruise boat trip, then relevant level of each has been assembled according to the test plan. The level value of each attribute has been derived by the Marginal willingness to pay, and the personal value, summing up every Marginal willingness to pay, was Won 16,502. However there has been some difference from existing CVM research.

Citation status

* References for papers published after 2022 are currently being built.