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Application of the Concept of Specialization in the Area of Culture Tourism: Case of Suwon Hwaseog Visitors

Hwasung Song 1,  Yun, Ja-Yon 2

1(재) 수원시정연구원
2수원시청

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ABSTRACT

Koreas' interest in traveling to culture sites has increased, thus, there may be types of tourists who progress from general tourists to specialized cultural tourists. In this sense, the purpose of this study was to document which dimensions of culture specialization exist in Korean tourists. As a methodology, ground theory has been used throughout this paper to explain the experience of culture tourists based on their specialization process. In depth interviews were conducted of eight culture tourists who visited to Suwon Hwaseong castle frequently. Results show that the culture tourists tended to progress over the time period in terms of specialization. In particular, the characteristics of Suwon culture tourists are prominently featured in accumulation of social and physical skill, investment of time and effort, and desires for difference and luxury. Interestingly, compared to American culture tourist, the network within culture tourists is found in Suwon culture tourists.

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