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A Phenomenological Study on the Entrepreneurial Experience of Tourism Startups: Focusing on the Theoretical Evolutionary View of the Business Ecological System

Jang, You-Hyun 1

1한국관광공사

Excellent Accredited

ABSTRACT

This study analyzed entrepreneurs' experience of Korean tourism start-ups initiated in the Korean business ecological system. Using phenomenological methods, in-depth interviews were conducted with 10 Entrepreneurs, with additional focus group interviews conducted with four members of that group. This study also used the theoretical evolutionary view, which was applied to the business life cycle. By the use of Giorgi's phenomenological approach, this study revealed that the four evolutionary stages could also nicely fit into the business ecological system. The results of this study categorized the concepts into four evolutionary stages,: variation, selection, duplication, and co-evolution. This study has significant contributions for the understanding of the entrepreneurial ecological business systems in the Korean tourism industry. Furthermore, it is expected to be a good starting point for future research on tourism start-ups, which are comparatively not so active in tourism research.

Citation status

* References for papers published after 2022 are currently being built.