@article{ART002560306},
author={SONG YUNOK and Hyoun-Sun Moon},
title={Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama},
journal={The Journal of Chinese Cultural Studies },
issn={1598-8503},
year={2020},
number={47},
pages={145-171},
doi={10.18212/cccs.2020..47.006}
TY - JOUR
AU - SONG YUNOK
AU - Hyoun-Sun Moon
TI - Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama
JO - The Journal of Chinese Cultural Studies
PY - 2020
VL - null
IS - 47
PB - The Society For Chinese Cultural Studies
SP - 145
EP - 171
SN - 1598-8503
AB - In the digital cultural environment of the current generation, the convergence between media is no longer strange. This paper tried to analyze the mechanism of the crossover storytelling, its effect and its in-depth meaning, focusing on the interactive media associated with the game in the storytelling of the drama. This is because I think the mechanism and its medium of game, one of the most influential cultural genres, will be a part of a new strategy in the expansion of drama storytelling.
When considering the storytelling of the game with the narrative structure of the drama, the two basically matched the hero’s narrative but showed a differentness in the second act. This is because storytelling elements, such as the setting of characters and events, showed self-selected and repeated characteristics by users in the game. When analyzing the story of the game in terms of the narrative structure of a drama, the back story is similar to the first and second episode of the drama, and the ideal story corresponds to the ending of the drama.
However, the game’s random story is individual and nonlinear narrative, which is unique characteristic of game. As such, games and dramas have similarities and differences, respectively, showing the potential for media crossing possibilities among the media.
This paper analyzed the correlation between the narrative of Chinese TV drama
and that of the online role-playing game . The drama uses the game-playing elements of “Tutorial, Ludus-type Competition” as a plot, turning the Playing Media into Showing Media. Meanwhile, in the game , the simulations corresponding to the layers of random story portrays the characteristics of male and female characters in the drama and creates conflicts in the case. Game simulations advocate ‘dramas for games’ while actively engaging in the drama’s values and worldviews.
The drama is the attempt of both the ‘game-style storytelling of dramas’ and the ‘drama-style storytelling of games’, and also it is the new experiment of the cultural content industry. It also proves that dramas and games can expand each other’s storytelling, form mutual marketing partnerships and reap huge value-added values. This will be a good example that will meet the demands of the era of digital storytelling and be applied to the inter-media crossing.
KW - Drama storytelling;game storytelling;crossover storytelling;Chinese game industry;;
DO - 10.18212/cccs.2020..47.006
ER -
SONG YUNOK and Hyoun-Sun Moon. (2020). Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama. The Journal of Chinese Cultural Studies , 47, 145-171.
SONG YUNOK and Hyoun-Sun Moon. 2020, "Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama", The Journal of Chinese Cultural Studies , no.47, pp.145-171. Available from: doi:10.18212/cccs.2020..47.006
SONG YUNOK, Hyoun-Sun Moon "Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama" The Journal of Chinese Cultural Studies 47 pp.145-171 (2020) : 145.
SONG YUNOK, Hyoun-Sun Moon. Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama. 2020; 47 : 145-171. Available from: doi:10.18212/cccs.2020..47.006
SONG YUNOK and Hyoun-Sun Moon. "Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama" The Journal of Chinese Cultural Studies no.47(2020) : 145-171.doi: 10.18212/cccs.2020..47.006
SONG YUNOK; Hyoun-Sun Moon. Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama. The Journal of Chinese Cultural Studies , 47, 145-171. doi: 10.18212/cccs.2020..47.006
SONG YUNOK; Hyoun-Sun Moon. Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama. The Journal of Chinese Cultural Studies . 2020; 47 145-171. doi: 10.18212/cccs.2020..47.006
SONG YUNOK, Hyoun-Sun Moon. Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama. 2020; 47 : 145-171. Available from: doi:10.18212/cccs.2020..47.006
SONG YUNOK and Hyoun-Sun Moon. "Drama’s Gamification and Game’s Dramatization - Focusing on the Storytelling of the Chinese TV Drama" The Journal of Chinese Cultural Studies no.47(2020) : 145-171.doi: 10.18212/cccs.2020..47.006