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A Study on the Frequency of Use of Cardinal Direction and Cognitive Easy

  • Journal of Communication Design
  • Abbr : JCD
  • 2019, 68(), pp.204-213
  • DOI : 10.25111/jcd.2019.68.16
  • Publisher : CDAK Society of Communication Design
  • Research Area : Arts and Kinesiology > Design > Visual Information Design > Information Design
  • Received : May 30, 2019
  • Accepted : July 23, 2019
  • Published : July 31, 2019

Kim Minju 1

1(재)울산발전연구원

Accredited

ABSTRACT

Cardinal directions play an important role in bearing and direction. The purpose of this research is to verify the frequency of cardinal directions usage according to the type of guidance information. In addition, we will verify whether the usage frequency of the cardinal directions affects the easy to understand orientation figure. The research method analyzes simple map, tourist information map, general information sign, frequency of defense figure use by road surface defense. After that, we analyzed correlation with easy to understand directional figures. The analysis results are as follows. First, the cardinal directions has the highest usage rate on the tourist information map. Second, depending on the types of simple maps, tourist information maps, general information signs, and guidance information for road surface orientations, the form of using cardinal directions was different. Thirdly, it was found that it affects easy to understand cardinal directions according to the frequency of use of cardinal directions. In addition, in this study we were able to prove that there is a positive relationship between the related experience of Daniel Carneman and the ease of recognition.

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