@article{ART002517731},
author={Yoo， Sung-Ho},
title={Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-},
journal={Journal of Communication Design},
issn={1976-1562},
year={2019},
volume={69},
pages={271-280},
doi={10.25111/jcd.2019.69.21}
TY - JOUR
AU - Yoo， Sung-Ho
TI - Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-
JO - Journal of Communication Design
PY - 2019
VL - 69
IS - null
PB - CDAK Society of Communication Design
SP - 271
EP - 280
SN - 1976-1562
AB - Naver, the No. 1 portal in South Korea, recently opened a new service to improve the usability of its mobile apps and focus on searching. In this study, the company conducted a test to present the application's improvement plan by comparing the advantages and disadvantages of Naver's mobile app before and after renewal through Usability Test. As a scope of research, it focused on main page, search and setup of Naver mobile app. As a research method, the usability test was conducted by combining screen test and interview method. As a result of the test, the search function of the renewed Naver app has improved well so that it can be used and focused on the search. However, some people still find it difficult to use news and other content, as well as the 'Bottom menu' and 'Set-up menu' found them uncomfortable than before. Despite the recent increase in the number of middle-aged people in their 40s and 60s, consideration is needed as there are still many unfamiliar and difficult user environments to use in this age group.
KW - Naver;UX Design;UI Design;GUI Design;Usability test
DO - 10.25111/jcd.2019.69.21
ER -
Yoo， Sung-Ho. (2019). Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-. Journal of Communication Design, 69, 271-280.
Yoo， Sung-Ho. 2019, "Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-", Journal of Communication Design, vol.69, pp.271-280. Available from: doi:10.25111/jcd.2019.69.21
Yoo， Sung-Ho "Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-" Journal of Communication Design 69 pp.271-280 (2019) : 271.
Yoo， Sung-Ho. Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-. 2019; 69 271-280. Available from: doi:10.25111/jcd.2019.69.21
Yoo， Sung-Ho. "Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-" Journal of Communication Design 69(2019) : 271-280.doi: 10.25111/jcd.2019.69.21
Yoo， Sung-Ho. Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-. Journal of Communication Design, 69, 271-280. doi: 10.25111/jcd.2019.69.21
Yoo， Sung-Ho. Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-. Journal of Communication Design. 2019; 69 271-280. doi: 10.25111/jcd.2019.69.21
Yoo， Sung-Ho. Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-. 2019; 69 271-280. Available from: doi:10.25111/jcd.2019.69.21
Yoo， Sung-Ho. "Usability Analysis for Improving UX Design of NAVER App Main Page in Smartphone Environment -Focusing on the main screen and search function-" Journal of Communication Design 69(2019) : 271-280.doi: 10.25111/jcd.2019.69.21
