KJCKorea
Journal Central

@article{ART002522332},
author={Kim, In Sue},
title={A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM},
journal={Industry Promotion Research},
issn={2466-1139},
year={2016},
volume={1},
number={1},
pages={41-49}

TY - JOUR
AU - Kim, In Sue
TI - A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM
JO - Industry Promotion Research
PY - 2016
VL - 1
IS - 1
PB - Industrial Promotion Institute
SP - 41
EP - 49
SN - 2466-1139
AB - This study is to examine constructs influencing the acceptance of SMEs for VSPs and the efficiency of VSPs, based on the two theories theory of reasoned action (TRA) and technology acceptance model (TAM) in the context of venture support program in Korea. This study concentrates on the government’s venture support policy (VSP), namely the examination of the efficiency of current government VSPs in terms of preferential treatment for SMEs experiencing many other venture support programs (the EXP policy), and the reduction of documents/processes related to venture support programs for SMEs so that they are easily accessible and implementable (the EASE policy). Additionally, this paper will suggest an effective way to encourage SMEs to succeed by analyzing the fundamental reasons for their acceptance of VSPs to attain their long-term goals.
KW - Venture Support Policy;Theory of Reasoned Action;Technology Acceptance Model;Ease of Use;Experience
DO -
UR -
ER -

Kim, In Sue. (2016). A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM. Industry Promotion Research, 1(1), 41-49.

Kim, In Sue. 2016, "A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM", Industry Promotion Research, vol.1, no.1 pp.41-49.

Kim, In Sue "A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM" Industry Promotion Research 1.1 pp.41-49 (2016) : 41.

Kim, In Sue. A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM. 2016; 1(1), 41-49.

Kim, In Sue. "A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM" Industry Promotion Research 1, no.1 (2016) : 41-49.

Kim, In Sue. A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM. Industry Promotion Research, 1(1), 41-49.

Kim, In Sue. A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM. Industry Promotion Research. 2016; 1(1) 41-49.

Kim, In Sue. A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM. 2016; 1(1), 41-49.

Kim, In Sue. "A Study on the Efficiency of VSP(Venture Support Policy) from the Concept of ‘Ease of Use’ and ‘Experience’ Perspective, Using Integrated Model with TRA and TAM" Industry Promotion Research 1, no.1 (2016) : 41-49.