@article{ART003106266},
author={Tack Hyeong Lee and Seung In Kim},
title={A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’},
journal={Industry Promotion Research},
issn={2466-1139},
year={2024},
volume={9},
number={3},
pages={175-183},
doi={10.21186/IPR.2024.9.3.175}
TY - JOUR
AU - Tack Hyeong Lee
AU - Seung In Kim
TI - A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’
JO - Industry Promotion Research
PY - 2024
VL - 9
IS - 3
PB - Industrial Promotion Institute
SP - 175
EP - 183
SN - 2466-1139
AB - The purpose of this study is to derive a UX that can help the use of fintech applications by senior users in their 60s or older, which has naturally increased with the increase in the elderly population. The study extracted five factors commonly considered important in fintech applications and was conducted based on a survey of general users and in-depth interviews with senior users. The research factors were extracted through a literature review into three general user experience research factors and two senior user experience research factors. After a survey targeting general users, in-depth interviews were conducted with senior users. As a result, we found notable differences in concerns about responsiveness and perceived usefulness between general and senior users. Based on the characteristics derived from the results of this study, we designed UX to help senior users use fintech applications.
KW - Fintech Service;Senior Users;Financial Services;Mobile Application;UX Design
DO - 10.21186/IPR.2024.9.3.175
ER -
Tack Hyeong Lee and Seung In Kim. (2024). A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’. Industry Promotion Research, 9(3), 175-183.
Tack Hyeong Lee and Seung In Kim. 2024, "A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’", Industry Promotion Research, vol.9, no.3 pp.175-183. Available from: doi:10.21186/IPR.2024.9.3.175
Tack Hyeong Lee, Seung In Kim "A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’" Industry Promotion Research 9.3 pp.175-183 (2024) : 175.
Tack Hyeong Lee, Seung In Kim. A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’. 2024; 9(3), 175-183. Available from: doi:10.21186/IPR.2024.9.3.175
Tack Hyeong Lee and Seung In Kim. "A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’" Industry Promotion Research 9, no.3 (2024) : 175-183.doi: 10.21186/IPR.2024.9.3.175
Tack Hyeong Lee; Seung In Kim. A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’. Industry Promotion Research, 9(3), 175-183. doi: 10.21186/IPR.2024.9.3.175
Tack Hyeong Lee; Seung In Kim. A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’. Industry Promotion Research. 2024; 9(3) 175-183. doi: 10.21186/IPR.2024.9.3.175
Tack Hyeong Lee, Seung In Kim. A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’. 2024; 9(3), 175-183. Available from: doi:10.21186/IPR.2024.9.3.175
Tack Hyeong Lee and Seung In Kim. "A Study of Fintech Platform for Senior Users: Mainly with Analysis on ‘Kakaopay’ and ‘Toss’" Industry Promotion Research 9, no.3 (2024) : 175-183.doi: 10.21186/IPR.2024.9.3.175
