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A Study on the Impact of Interpersonal Trust and Service Quality on Customer Satisfaction in Flight Crisis Situation: The Moderating Effect of Crew Age

  • Industry Promotion Research
  • Abbr : IPR
  • 2026, 11(2), pp.31~44
  • DOI : 10.21186/IPR.2026.11.2.031
  • Publisher : Industrial Promotion Institute
  • Research Area : Interdisciplinary Studies > Interdisciplinary Research
  • Received : April 17, 2026
  • Accepted : April 23, 2026
  • Published : April 30, 2026

Hye Jung Jun 1

1순천향대학교

Accredited

ABSTRACT

This study examines the effects of interpersonal trust and service quality on customer satisfaction in in-flight crisis situations and investigates the moderating effect of cabin crew age. A scenario-based survey was conducted, and 315 valid responses were analyzed using SPSS 25.0 through regression and interaction analysis. The results indicate that both cognitive trust and affective trust have significant positive effects on customer satisfaction. Among the dimensions of service quality, tangibility, reliability, responsiveness, and assurance showed significant effects, whereas empathy was not significant. Furthermore, cabin crew age demonstrated a significant moderating effect on the relationships between cognitive trust, affective trust, and customer satisfaction. In terms of service quality, moderating effects were found in the relationships between tangibility, reliability, responsiveness, assurance, and customer satisfaction, while no significant moderating effect was found for empathy. These findings highlight the importance of human factors in crisis service contexts and provide practical implications for airline human resource management and service strategies.

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