@article{ART003403060},
author={Jae Joon Seok and Young Wook Seo},
title={The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction},
journal={Industry Promotion Research},
issn={2466-1139},
year={2026},
volume={11},
number={4},
pages={69-83},
doi={10.21186/IPR.2026.11.4.069}
TY - JOUR
AU - Jae Joon Seok
AU - Young Wook Seo
TI - The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction
JO - Industry Promotion Research
PY - 2026
VL - 11
IS - 4
PB - Industrial Promotion Institute
SP - 69
EP - 83
SN - 2466-1139
AB - This study empirically examines how startup mentoring affects entrepreneurs' learning outcomes and startup performance. Startup mentoring was divided into mentor competency and mentoring functions (problem-solving and communication), and an integrated model was specified in which these factors influence financial performance and non-financial (market) performance through cognitive and affective learning outcomes and mentoring satisfaction. Data were collected from 192 founders and executives of startups in operation for less than seven years, and analyzed using partial least squares structural equation modeling (PLS-SEM). The results show that mentor competency had significant positive effects on cognitive and affective learning outcomes and on mentoring satisfaction, and that problem-solving and communication functions also significantly affected learning outcomes. Cognitive learning outcome significantly affected mentoring satisfaction and market performance, whereas its effect on financial performance was not significant. Affective learning outcome significantly affected mentoring satisfaction but not startup performance. Mentoring satisfaction significantly affected financial performance. In the mediation analysis, the indirect effects of mentor competency and mentoring functions on mentoring satisfaction and market performance were significant. These findings show that the effects of startup mentoring are transferred to firm-level performance through learning outcomes and mentoring satisfaction, suggesting that both mentor competency and mentoring functions should be considered together in designing startup mentoring programs.
KW - Startup Mentoring;Mentor Competency;Mentoring Functions;Learning Outcomes;Mentoring Satisfaction;Startup Performance;PLS-SEM
DO - 10.21186/IPR.2026.11.4.069
ER -
Jae Joon Seok and Young Wook Seo. (2026). The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction. Industry Promotion Research, 11(4), 69-83.
Jae Joon Seok and Young Wook Seo. 2026, "The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction", Industry Promotion Research, vol.11, no.4 pp.69-83. Available from: doi:10.21186/IPR.2026.11.4.069
Jae Joon Seok, Young Wook Seo "The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction" Industry Promotion Research 11.4 pp.69-83 (2026) : 69.
Jae Joon Seok, Young Wook Seo. The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction. 2026; 11(4), 69-83. Available from: doi:10.21186/IPR.2026.11.4.069
Jae Joon Seok and Young Wook Seo. "The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction" Industry Promotion Research 11, no.4 (2026) : 69-83.doi: 10.21186/IPR.2026.11.4.069
Jae Joon Seok; Young Wook Seo. The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction. Industry Promotion Research, 11(4), 69-83. doi: 10.21186/IPR.2026.11.4.069
Jae Joon Seok; Young Wook Seo. The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction. Industry Promotion Research. 2026; 11(4) 69-83. doi: 10.21186/IPR.2026.11.4.069
Jae Joon Seok, Young Wook Seo. The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction. 2026; 11(4), 69-83. Available from: doi:10.21186/IPR.2026.11.4.069
Jae Joon Seok and Young Wook Seo. "The Effects of Startup Mentoring Functions and Mentor Competency on Entrepreneurs' Learning Outcomes and Startup Performance: Focusing on the Mediating Roles of Learning Outcomes and Mentoring Satisfaction" Industry Promotion Research 11, no.4 (2026) : 69-83.doi: 10.21186/IPR.2026.11.4.069
