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The Relationships among App Attribution, User satisfaction, Trust, and Continuous Use Intention: Focused on Mobile App of Bus Information

  • Journal of The Korea Society of Computer and Information
  • Abbr : JKSCI
  • 2022, 27(7), pp.165-175
  • DOI : 10.9708/jksci.2022.27.07.165
  • Publisher : The Korean Society Of Computer And Information
  • Research Area : Engineering > Computer Science
  • Received : May 30, 2022
  • Accepted : July 6, 2022
  • Published : July 29, 2022

Myeong-Guk Choi 1 Jae-Ik Shin 2

1해밀원격평생교육원
2경상국립대학교

Accredited

ABSTRACT

The objective of this study is to identify the relationships among app attribution(perceived usefulness, design, information quality, and mobility), user satisfaction, trust, and continuous use intention of bus information apps; The structural equation of AMOS 21.0 was used to test the hypothesis of this study. The results of the analysis are as follows. First, perceived usefulness, design, information quality, and mobility positively impact user satisfaction. Second, only mobility has a positive effect on trust, but the remaining perceived usefulness, design, and information quality have no effect at the significance level of 5%. Third, user satisfaction has a positive impact on trust and continuous use intention. Fourth, trust has a positive impact on continuous use intention. Therefore, it was confirmed that the characteristics of the bus information mobile app are important influencing factors for the improvement of user satisfaction, trust, and continuous use intention. Local governments and bus companies will be able to establish strategic directions for the activation of bus information mobile apps. The limitation of this study is that it is somewhat lacking in generalizing the study results, so future research needs to focus on improving this part.

Citation status

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