@article{ART003092680},
author={Dahyung Choi and Park Eun Gyung},
title={Analysis of Instagram Use in Public Libraries and Policy Implications},
journal={Journal of the Korean Biblia Society for Library and Information Science},
issn={1229-2435},
year={2024},
volume={35},
number={2},
pages={65-84},
doi={10.14699/kbiblia.2024.35.2.065}
TY - JOUR
AU - Dahyung Choi
AU - Park Eun Gyung
TI - Analysis of Instagram Use in Public Libraries and Policy Implications
JO - Journal of the Korean Biblia Society for Library and Information Science
PY - 2024
VL - 35
IS - 2
PB - Journal Of The Korean Biblia Society For Library And Information Science
SP - 65
EP - 84
SN - 1229-2435
AB - As the number of Instagram users continues to grow, an increasing number of public libraries are establishing and maintaining accounts on the Instagram platform. The objective of this study is to classify and analyze the content of Instagram posts from 14 public libraries that are actively engaged on the platform. A classification of post types, divided into seven large, 16 medium, and 76 small categories, was employed to analyze the content of posts on each library’s Instagram account from the account’s inception to the end of December 2023. The analysis revealed that library posts focused on a few items, including book recommendations, library introductions and news, and event announcements of literary and arts programs. Program event announcements and reviews, book recommendations and reading programs were found to be highly correlated with user engagement and teen reading programs. Based on these findings, it is recommended that future Instagram posts should be more user-centered and interactive, and that libraries should actively promote their events on Instagram and other social media platforms.
KW - Instagram;Social Media;Social Network Service;Public Library;Library Service
DO - 10.14699/kbiblia.2024.35.2.065
ER -
Dahyung Choi and Park Eun Gyung. (2024). Analysis of Instagram Use in Public Libraries and Policy Implications. Journal of the Korean Biblia Society for Library and Information Science, 35(2), 65-84.
Dahyung Choi and Park Eun Gyung. 2024, "Analysis of Instagram Use in Public Libraries and Policy Implications", Journal of the Korean Biblia Society for Library and Information Science, vol.35, no.2 pp.65-84. Available from: doi:10.14699/kbiblia.2024.35.2.065
Dahyung Choi, Park Eun Gyung "Analysis of Instagram Use in Public Libraries and Policy Implications" Journal of the Korean Biblia Society for Library and Information Science 35.2 pp.65-84 (2024) : 65.
Dahyung Choi, Park Eun Gyung. Analysis of Instagram Use in Public Libraries and Policy Implications. 2024; 35(2), 65-84. Available from: doi:10.14699/kbiblia.2024.35.2.065
Dahyung Choi and Park Eun Gyung. "Analysis of Instagram Use in Public Libraries and Policy Implications" Journal of the Korean Biblia Society for Library and Information Science 35, no.2 (2024) : 65-84.doi: 10.14699/kbiblia.2024.35.2.065
Dahyung Choi; Park Eun Gyung. Analysis of Instagram Use in Public Libraries and Policy Implications. Journal of the Korean Biblia Society for Library and Information Science, 35(2), 65-84. doi: 10.14699/kbiblia.2024.35.2.065
Dahyung Choi; Park Eun Gyung. Analysis of Instagram Use in Public Libraries and Policy Implications. Journal of the Korean Biblia Society for Library and Information Science. 2024; 35(2) 65-84. doi: 10.14699/kbiblia.2024.35.2.065
Dahyung Choi, Park Eun Gyung. Analysis of Instagram Use in Public Libraries and Policy Implications. 2024; 35(2), 65-84. Available from: doi:10.14699/kbiblia.2024.35.2.065
Dahyung Choi and Park Eun Gyung. "Analysis of Instagram Use in Public Libraries and Policy Implications" Journal of the Korean Biblia Society for Library and Information Science 35, no.2 (2024) : 65-84.doi: 10.14699/kbiblia.2024.35.2.065
