@article{ART003237816},
author={Chen Chen and Jin Xuehua},
title={A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China},
journal={The Journal of Study on Language and Culture of Korea and China},
issn={1738-0502},
year={2025},
number={77},
pages={449-467},
doi={10.16874/jslckc.2025..77.017}
TY - JOUR
AU - Chen Chen
AU - Jin Xuehua
TI - A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China
JO - The Journal of Study on Language and Culture of Korea and China
PY - 2025
VL - null
IS - 77
PB - Korean Society of Study on Chinese Languge and Culture
SP - 449
EP - 467
SN - 1738-0502
AB - This study, grounded in narrative theory, systematically explores development pathways for cultural and creative products in Chinese local museums. As crucial carriers of regional culture, local museums hold the unique mission of showcasing local cultural characteristics and fostering cultural identity. In recent years, the cultural and creative industries of these museums have shown vigorous growth: product forms have become increasingly diverse, the integration of digital technologies has deepened, and market scale has continued to expand.
However, despite this momentum, local museum cultural and creative products still face significant challenges, including low efficiency in transforming cultural resources, severe product homogenization, insufficient innovation capabilities, incomplete industrial chains, and underdeveloped management mechanisms.
To address these issues and activate the cultural value embedded in local museums, this study proposes effective strategies to promote the creative transformation and innovative development of regional culture. Specifically, it offers strategic recommendations across three dimensions: content development, form innovation, and communication enhancement.
KW - local museums;cultural and creative products;narrative theory;development strategies;regional culture
DO - 10.16874/jslckc.2025..77.017
ER -
Chen Chen and Jin Xuehua. (2025). A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China. The Journal of Study on Language and Culture of Korea and China, 77, 449-467.
Chen Chen and Jin Xuehua. 2025, "A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China", The Journal of Study on Language and Culture of Korea and China, no.77, pp.449-467. Available from: doi:10.16874/jslckc.2025..77.017
Chen Chen, Jin Xuehua "A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China" The Journal of Study on Language and Culture of Korea and China 77 pp.449-467 (2025) : 449.
Chen Chen, Jin Xuehua. A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China. 2025; 77 : 449-467. Available from: doi:10.16874/jslckc.2025..77.017
Chen Chen and Jin Xuehua. "A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China" The Journal of Study on Language and Culture of Korea and China no.77(2025) : 449-467.doi: 10.16874/jslckc.2025..77.017
Chen Chen; Jin Xuehua. A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China. The Journal of Study on Language and Culture of Korea and China, 77, 449-467. doi: 10.16874/jslckc.2025..77.017
Chen Chen; Jin Xuehua. A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China. The Journal of Study on Language and Culture of Korea and China. 2025; 77 449-467. doi: 10.16874/jslckc.2025..77.017
Chen Chen, Jin Xuehua. A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China. 2025; 77 : 449-467. Available from: doi:10.16874/jslckc.2025..77.017
Chen Chen and Jin Xuehua. "A Preliminary Study on the Development Strategies of Cultural and Creative Products in Local Museums in China" The Journal of Study on Language and Culture of Korea and China no.77(2025) : 449-467.doi: 10.16874/jslckc.2025..77.017
