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The Impact of Air Service Ranking on the Performances of International Airlines

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2002, 25(4), pp.195-208
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

Kyungsook Kim 1

1동원대학교

Accredited

ABSTRACT

Airlines service in one’s carriers is very important way of overcoming rapid environmental changes of air transportation market. Author investigates the impact of consumer's air service ranking on the performance of airlines in the world market. Collecting worlds top 50 airlines data on service ranking and running regression models, author examined the causal relationship with performance variables such as revenue, net profit, and number of passengers transported. Service ranking unexpectedly was found not related to these airlines performances. However, magnitude of airlines size, i.e. number of employees, fleet size, was revealed positively related to other performance variables such as number of passengers and magnitudes of turnover and revenue.

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