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Job Esteem, Organizational Citizenship Behavior and Service Quality

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2003, 26(4), pp.145-166
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

하헌국 1

1동국대학교

Accredited

ABSTRACT

Author examines the relationship between job-esteem and organizational citizenship behavior(OCB) for hotel industry. This study also observes the relationship between OCB and service quality. A total of 350 questionnaires from first-class luxurious hotels in Seoul, Taegu, and Kyoungbuk Province were processed using structural equation modeling procedures(LISREL).Research findings were that organizational citizenship behavior was significantly affected by job-esteem, organizational citizenship behavior and service quality. Also it was found that service delivery and participation was significantly affected by loyalty for the hotel.

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