Effects of Social Influence, Task-technology Fit and Personal Innovativeness in Information Technology on Acceptance Behavior of Hotel Information Systems (사회적 영향, 적합성과 개인 혁신성이 호텔정보시스템 수용행동에 미치는 영향)

Kim Taegoo (김태구); Moon-Soo Cho (조문수)

Effects of Social Influence, Task-technology Fit and Personal Innovativeness in Information Technology on Acceptance Behavior of Hotel Information Systems

Journal of Tourism Sciences
Abbr : JTS
2007, 31(5), pp.137-156
Publisher : The Tourism Sciences Society Of Korea
Research Area : Social Science > Tourism

Kim Taegoo ¹, Moon-Soo Cho ²

¹경희대학교
²제주대학교

Accredited

ABSTRACT

This paper investigated hotel employees’ perceptions and their acceptance to hotel information systems (HISs). Using a technology acceptance model (TAM) as a theoretical background, the social influence, task-technology fit (TTF), and personal innovativeness in information technology (PIIT) on HIS users’ normal daily routine usage are further explored. Structural equation modeling (SEM) technique was employed to investigate the strength of the hypothesized relationships among the constructs of social influence, TTF, PIIT, perceived ease of use, perceived usefulness, and behavioral intention to use. Results provided empirical support for an extended TAM and confirmed its robustness in predicting users’ behavioral intention to use HISs. Additionally, the paper presented a progressive theory and a practical contribution to increase the acceptance in order to provide useful suggestions for hotel managers and HIS practitioners.핵심용어(Key words):호텔정보시스템(Hotel information system), 사회적 영향(Social influence), 과업-기술 적합성(Task-technology fit), IT에 대한 개인 혁신성(Personal innovativeness in IT), 기술수용모형(Technology acceptance model)

KEYWORDS

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Citation status

* References for papers published after 2023 are currently being built.

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