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Risk Evaluation of Impeding Facts for International Tourism Focused on Terrorism and Policy Limit

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2009, 33(3), pp.9-30
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

WooHee Byun 1

1경주대학교

Accredited

ABSTRACT

This study was aimed to evaluate optimal market mixes to minimize the instability of international tourist market demand. An empirical analysis was applied to inbound tourists to Korean. Korea can play a role as one of important tourist destinations. The conclusion shed light on diversification in international tourism market and offer tourism authorities and policy-makers useful direction for risk evaluation in the tourist destination planning process. Therefore, using rational portfolio mixes with various return-risk options can facilitate a more stable pattern of arrivals from foreign continents. To achieve the rational international tourism market mixes, the tourism concerned party should take the high-return & high-risk option and shift available resources to five continents. More policy implications are provided to direct tourism authorities and policy makers.

Citation status

* References for papers published after 2022 are currently being built.

This paper was written with support from the National Research Foundation of Korea.