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@article{ART001630887},
author={Yoon Byeongkug and Choi, Sung-Hwan and Choi, Won-Bum and Nam, Seung-Min},
title={The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2012},
volume={36},
number={1},
pages={133-156}

TY - JOUR
AU - Yoon Byeongkug
AU - Choi, Sung-Hwan
AU - Choi, Won-Bum
AU - Nam, Seung-Min
TI - The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site
JO - Journal of Tourism Sciences
PY - 2012
VL - 36
IS - 1
PB - The Tourism Sciences Society Of Korea
SP - 133
EP - 156
SN - 1226-0533
AB - The purpose of this study is to reveal how 3 factors which are Influence of satisfaction, perception and importance of Oriental medical Tourism is effective on Revisit intention through the Oriental Medical Experience. The result of this study are listed. First, entertainment and deviation factors among the oriental medical experience factors influenced satisfaction of oriental medical tourism. Second, There are no relation between factors on oriental medical experience and perception of oriental medical tourism. Third, entertainment, education, deviation and esthetics factors influenced importance of oriental medical tourism. And also, education factor influenced negatively on importance of oriental medical tourism. Satisfaction of oriental medical tourism influenced intention to revisit, intention of oriental medical tourism didn't influence on intention to revisit. Today, there are limited studies on oriental medical tourism. Thus, as figuring out desire and behavior, this study may be used basic material for making program of oriental medical experience.
KW - Oriental medical experience;Oriental medical tourism;Satisfaction;Recognition;Importance;Intention to revisit
DO -
UR -
ER -

Yoon Byeongkug, Choi, Sung-Hwan, Choi, Won-Bum and Nam, Seung-Min. (2012). The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site. Journal of Tourism Sciences, 36(1), 133-156.

Yoon Byeongkug, Choi, Sung-Hwan, Choi, Won-Bum and Nam, Seung-Min. 2012, "The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site", Journal of Tourism Sciences, vol.36, no.1 pp.133-156.

Yoon Byeongkug, Choi, Sung-Hwan, Choi, Won-Bum, Nam, Seung-Min "The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site" Journal of Tourism Sciences 36.1 pp.133-156 (2012) : 133.

Yoon Byeongkug, Choi, Sung-Hwan, Choi, Won-Bum, Nam, Seung-Min. The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site. 2012; 36(1), 133-156.

Yoon Byeongkug, Choi, Sung-Hwan, Choi, Won-Bum and Nam, Seung-Min. "The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site" Journal of Tourism Sciences 36, no.1 (2012) : 133-156.

Yoon Byeongkug; Choi, Sung-Hwan; Choi, Won-Bum; Nam, Seung-Min. The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site. Journal of Tourism Sciences, 36(1), 133-156.

Yoon Byeongkug; Choi, Sung-Hwan; Choi, Won-Bum; Nam, Seung-Min. The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site. Journal of Tourism Sciences. 2012; 36(1) 133-156.

Yoon Byeongkug, Choi, Sung-Hwan, Choi, Won-Bum, Nam, Seung-Min. The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site. 2012; 36(1), 133-156.

Yoon Byeongkug, Choi, Sung-Hwan, Choi, Won-Bum and Nam, Seung-Min. "The Influence Perception of Oriental Medical Tourism on Intention to Revisit through the Oriental Medical Experience: Focused on Chinese Tourists who visit 'Daejanggum' Oriental Medical Experience Event Site" Journal of Tourism Sciences 36, no.1 (2012) : 133-156.