@article{ART001638254},
author={Park, Joung-Koo and Kim, Myung-Sik},
title={Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2012},
volume={36},
number={2},
pages={119-139}
TY - JOUR
AU - Park, Joung-Koo
AU - Kim, Myung-Sik
TI - Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products
JO - Journal of Tourism Sciences
PY - 2012
VL - 36
IS - 2
PB - The Tourism Sciences Society Of Korea
SP - 119
EP - 139
SN - 1226-0533
AB - This study investigated the attribute-utility difference in the effects of low-carbon information on purchase intentions of green tourism products. This study also examined a variation of environmental consequences might incline subjects to choose more environmentally friendly alternatives. In this pursuit, it examined the utility difference by using five determinants such as transportation, lodging facilities, organic food, leisure and resource product. Data were collected through survey of 239 visitors to the Bomum Special Tourist Complex in Gyeongju, South Korea. Conjoint, t analysis, and ANOVA were performed to determine effects of attributes of low-carbon green tourism. As a result of the research, in the same as their purchase intentions toward low-carbon green tourism products prior to disclosure of information on carbon emissions, low-carbon food, food materials, accounting for 27.782%, was regarded the most important. Moreover, as shown in utilities according to attribute levels, the use of carbon-emitting transportation was shown -0.007 and bicycle/walking was shown 0.007, indicating the effect of low-carbon transportation towards purchase intention. This implies that eco-labels promote the choice of environmentally benign alternatives.
KW - Low-carbon green tourism;Climate change and tourism;Carbon labelling
DO -
UR -
ER -
Park, Joung-Koo and Kim, Myung-Sik. (2012). Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products. Journal of Tourism Sciences, 36(2), 119-139.
Park, Joung-Koo and Kim, Myung-Sik. 2012, "Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products", Journal of Tourism Sciences, vol.36, no.2 pp.119-139.
Park, Joung-Koo, Kim, Myung-Sik "Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products" Journal of Tourism Sciences 36.2 pp.119-139 (2012) : 119.
Park, Joung-Koo, Kim, Myung-Sik. Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products. 2012; 36(2), 119-139.
Park, Joung-Koo and Kim, Myung-Sik. "Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products" Journal of Tourism Sciences 36, no.2 (2012) : 119-139.
Park, Joung-Koo; Kim, Myung-Sik. Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products. Journal of Tourism Sciences, 36(2), 119-139.
Park, Joung-Koo; Kim, Myung-Sik. Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products. Journal of Tourism Sciences. 2012; 36(2) 119-139.
Park, Joung-Koo, Kim, Myung-Sik. Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products. 2012; 36(2), 119-139.
Park, Joung-Koo and Kim, Myung-Sik. "Effect of Low-Carbon Environmental Information on Purchase Intention Toward Green Tourism Products" Journal of Tourism Sciences 36, no.2 (2012) : 119-139.