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The Effect of Hotel Food & Beverage Department Employees' Creativity on Organizational Effectiveness and Service Quality

  • Journal of Tourism Sciences
  • Abbr : JTS
  • 2012, 36(3), pp.79-101
  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Social Science > Tourism

Euiseon Jeong 1 Kim, Sang-Wook 2 Kim, Sun-Il 3

1강릉원주대학교
2밀레니엄 힐튼
3한국폴리텍대학 강릉캠퍼스 관광산업과

Accredited

ABSTRACT

The food and beverage sector in the Hotel Industry contributes, on average, 20-30 percent of total revenue and is a major contributing factor for successful hotel management. The focus of this study analyse is the effect of hotel food and beverage employees' creative influence and its impact on organizational effectiveness and service quality. According to the exploratory factorial analysis the food and beverage department employees’ creativity is component autonomy, leadership, and motivation. The organizational effectiveness engages organizational commitment, changing job intention and job satisfaction. The service quality indicates total five constructs such as availability, responsibility, credibility, sympathy and validity. This study investigated confirmatory factor analysis. The goodness of fit shows χ2=246.940 (df=276), p=0.000, GFI=0.923, AGFI= 0.904, NFI=0.923, RMR=0.031, thus the model can be an appropriated through standard figure. For further study the hospitality industry should study on creativity for improve creative management and employees it would direct competitiveness among variable hotel industry.

Citation status

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