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Analysis of Recognition on SNS and Present Condition for the Activation of Medical Tourism

Choi Kyoungho 1 Chang Pyong Kwon 2

1전주대학교
2호원대학교

Accredited

ABSTRACT

Recently, as medical tour industry which combines medical service and tour is rising as the blue ocean of next-generation growth power all over the world, competition among many nations is getting intense. Of medical tour, our nation is compararively latecomer; ranked on 19, having middle-low national competitiveness among 35 OECD countries. On this aspect, national effort to activate medical tour is required, this research analyzed present condition of recent 2 years’ master’s and doctorate thesis, and analyzed perception on the SNS using social matrix. As a result for about 6:4, behaviorally-perceptioned research was frequent than systematically-perceptioned research. Also for the recognition on SNS, words related to ‘attribute’ or ‘place’ were frequently presented, public opnion about those words showed neutrality more than positiveness and either negativeness was existed.

Citation status

* References for papers published after 2022 are currently being built.