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Influence of Customers’ Healing Recognition on Selection Attribute and Satisfaction of Hotel Restaurant

손은미 1 Moon-Soo Cho 1

1제주대학교

Accredited

ABSTRACT

This study investigated influence relations on selection attributes and satisfaction of hotel restaurant based on healing recognition perceived by customers of hotel restaurant. This study conducted investigation on customers using hotel restaurant and utilized a convenient sampling method. Investigation period was 10 days from June 30 to July 9, 2015, and survey was done through self-administered questionnaire method; total 375 questionnaires were used for empirical analysis. As a result, first, it was found that emotional, cognitive, and social healing recognition of customers had significant influence on physical environment and food which were selection attributes of hotel restaurant. Second, it was found that physical environment and food which were selection attributes of hotel restaurant had significant influence on customer satisfaction.

Citation status

* References for papers published after 2022 are currently being built.