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Study on Rural Tourism Creation based on the Stock-Farming Culture of Gasiri Village, Jeju: From a Convergence Tourism Perspective

Hye-Won, Jang 1 Oh Sang-Hoon 2 Choi Byoung-Kil 2

1제주대학교 관광과경영경제연구소
2제주대학교

Excellent Accredited

ABSTRACT

Industry convergence is a phenomenon that has had a profound effect on several industries over the past decades. Despite this, industry convergence has only received limited attention from the academic field. Moreover, there is lack of case work concerning actual convergent industry settings. This paper explores rural tourism creation based on a stock- farming culture focusing specifically on convergence tourism. The research case is Jeju Gasiri Village which was promoted by the New Cultural Spaces Project during 2009~2011. The case sample is the Jeju Horse Park that was created by the New Cultural Spaces Project. Participant observation and a deep interview were conducted during November, 2014~April, 2016. These results imply that culture based rural tourism involves industry convergence, ecotourism, and sustainable tourism. Finally, this research suggests limitations of research.

Citation status

* References for papers published after 2023 are currently being built.

This paper was written with support from the National Research Foundation of Korea.