Journal of Tourism Sciences 2023 KCI Impact Factor : 2.7
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pISSN : 1226-0533 / eISSN : 2713-6388
- https://journal.kci.go.kr/JTS
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Analyzing the Sustainable Factors of Attractiveness at Tourism Destination of Film Locations Through Social Big Data
- Journal of Tourism Sciences
- Abbr : JTS
- 2018, 42(6), pp.63-79
- DOI : 10.17086/JTS.2018.42.6.63.79
- Publisher : The Tourism Sciences Society Of Korea
- Research Area : Social Science > Tourism
Yeong-Il Yoon 1, Choi, Jeong-Ja 1
1동국대학교
Excellent Accredited
ABSTRACT
This study aims to investigate how long the attractiveness of film locations continues. For this purpose, attractive attributes of film locations were extracted and categorized with the text mining method of social big data associated with an increase in tourist numbers. The film location selection was based on domestic film-goer numbers from the Korean Film Commission and tourist statistics of local governments. Research findings are as follows. First, native attractions, accommodations, convenient facilities, accessibility, and other additive factors in tourist destinations changed similarly with the change of average numbers of tourists per month. Second, tourism products, souvenirs, and human service provision changed differently. These facts indicate that important attributes of film locations as tourist destinations are native attractions, accommodations, convenient facilities, accessibility, and other additive factors. Tourists perceive these attributes as important factors for tourist destination choice.
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This paper was written with support from the National Research Foundation of Korea.